{"id":13472,"date":"2025-08-04T11:13:16","date_gmt":"2025-08-04T10:13:16","guid":{"rendered":"https:\/\/www.sage.com\/en-gb\/blog\/?p=13472"},"modified":"2025-12-18T17:57:20","modified_gmt":"2025-12-18T17:57:20","slug":"digital-technology-make-tax-easier","status":"publish","type":"post","link":"https:\/\/www.sage.com\/en-gb\/blog\/digital-technology-make-tax-easier\/","title":{"rendered":"Let\u2019s get digital: Using technology to make tax easier"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-gb\/blog\/category\/strategy-legal-operations\/\" class=\"entry-header__link\">Strategy, Legal &amp; Operations<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tLet\u2019s get digital: Using technology to make tax easier\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2025-08-04T11:13:16+01:00\">4 August, 2025<\/time><\/span><span class=\"reading-time\"> min read<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"Let\u2019s get digital: Using technology to make tax easier\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/en-gb\/blog\/digital-technology-make-tax-easier\/\"\n\t\t\tdata-share-text=\"Please read this interesting article\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Share<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copy Link<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copied<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n<\/header>\n\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/en-gb\/blog\/author\/johnrobins\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/12\/John-Robins-350x350.jpg\" class=\"entry-author__image\" alt=\"John Robins\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/12\/John-Robins-350x350.jpg 350w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/12\/John-Robins.jpg 550w\" sizes=\"auto, (max-width: 40px) 100vw, 40px\" \/>\t\t\t\t<span class=\"entry-author__name\">John Robins<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n\n\n<p>Call me John \u2018geek&#8217; Robins, but I love doing my tax return. <\/p>\n\n\n\n<p>Stand-up comedy&#8217;s small gain may well have been accountancy&#8217;s great loss. It appeals to the part of my brain that likes neatness and order.<\/p>\n\n\n\n<p>I love making everything add up, I love its rules and quirks. <\/p>\n\n\n\n<p>In a job where success or failure hangs in the balance, I\u2019m safe in the knowledge that I can claim 45p per mile for petrol whether the audience laugh or not. <\/p>\n\n\n\n<p>But I also understand that many people find tax confusing.&nbsp;<\/p>\n\n\n\n<p>The good news is there&#8217;s plenty of help available. All you need are the right tools for the job, and your neighbourhood tax enthusiast John Robins to translate troublesome tax terms into plain English.<\/p>\n\n\n\n<p>Here&#8217;s what I cover in this article:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#making\">Making Tax Digital&nbsp;(MTD)<\/a><\/li>\n\n\n\n<li><a href=\"#tax\">Making Tax Digital for Income Tax<\/a><\/li>\n\n\n\n<li><a href=\"#agent\">Agent authorisation<\/a><\/li>\n\n\n\n<li><a href=\"#taxreturn\">Digital tax return<\/a><\/li>\n\n\n\n<li><a href=\"#some\">Some tax terms and what they mean (in plain English)<\/a><\/li>\n\n\n\n<li><a href=\"#thoughts\">Final thoughts<\/a><\/li>\n<\/ul>\n\n\n\n<div class=\"single-cta\">\n\t<a\n\t\tclass=\"button button--primary gate-5aff0df7-d321-42c9-a8d0-a4b5afc0fee8\"\n\t\trole=\"button\"\n\t\tdata-button-location=\"content_area\"\n\t\thref=\"#gate-5aff0df7-d321-42c9-a8d0-a4b5afc0fee8\"\n\t>Download your free copy of Taking care of tax if you\u2019re self employed: Key points about Self Assessment and Making Tax Digital<\/a>\n<\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"making\">Making Tax Digital&nbsp;(MTD)<\/h2>\n\n\n\n<p>My VAT return used to take me weeks to sort. I had spreadsheets and notebooks all over the place. <\/p>\n\n\n\n<p>Tracing steps back to a mistake, or finding out why two numbers didn&#8217;t add up was a nightmare. If I lost a receipt, well, I could kiss that night\u2019s sleep goodbye.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.sage.com\/en-gb\/making-tax-digital\/\" target=\"_blank\" rel=\"noreferrer noopener\">Making Tax Di<\/a><a href=\"https:\/\/www.sage.com\/en-gb\/making-tax-digital\/\">gital<\/a> is a government initiative to make the process of maintaining and submitting your tax information easier, and crucially, quicker.<\/p>\n\n\n\n<p>Since 1 April 2022, all <a href=\"https:\/\/www.sage.com\/en-gb\/blog\/vat-return-making-tax-digital\/\">VAT registered businesses<\/a> have been required to maintain digital records that update and store all the relevant VAT tax data in one place.<\/p>\n\n\n\n<p>And if the idea of a &#8216;digital record&#8217; sounds vague and complicated, that&#8217;s what accounting software is there for: just enter your transactions and let the tech do the rest for you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tax\">Making Tax Digital for Income Tax<\/h2>\n\n\n\n<p>The best way to relieve that tax stress is to keep up to date with your records and be plugged in to how your business is doing in real time.<\/p>\n\n\n\n<p>If you\u2019re a <a href=\"https:\/\/www.sage.com\/en-gb\/blog\/mtd-for-income-tax-sole-traders\/\">self-employed business owner<\/a> or <a href=\"https:\/\/www.sage.com\/en-gb\/making-tax-digital\/landlords\/\" target=\"_blank\" rel=\"noreferrer noopener\">landlord<\/a> with a total income of over \u00a350,000 a year, from April 2026, you\u2019ll need to submit quarterly updates about your business income and expenses as part of <a href=\"https:\/\/www.sage.com\/en-gb\/blog\/mtd-for-income-tax-sole-traders\/\">Making Tax Digital (MTD) for Income Tax<\/a>.<\/p>\n\n\n\n<p>The same goes for those earning over \u00a330,000 from April 2027, and then those earning over \u00a320,000 as of April 2028.<\/p>\n\n\n\n<p>\u201cWhat?\u201d I hear you cry, \u201cFour returns a year?\u201d<\/p>\n\n\n\n<p>Fear not. <\/p>\n\n\n\n<p>When you\u2019re set up with the right <a href=\"https:\/\/www.sage.com\/en-gb\/accounting-software\/\">accounting software<\/a>, that entire process boils down to just a few clicks of a button every quarter, rather than one heavy, stressful lift at the end of the year.<\/p>\n\n\n\n<p>Phew!<\/p>\n\n\n\n<p>It may also mean one quick email to your accountant every quarter, as opposed to one big email and bags full of receipts at the end of the year. <\/p>\n\n\n\n<p>My accountant is well used to getting daily emails from me about the latest trends in taxation\u2014it&#8217;s his cross, and he bares it with quiet dignity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"agent\">Agent authorisation<\/h2>\n\n\n\n<p>As part of MTD for Income Tax, you can authorise someone else, such as an accountant and\/or bookkeeper, friend or relative to deal with HMRC for you.<\/p>\n\n\n\n<p>It\u2019s quick and easy to do\u2014just send them a link via the HMRC website and once they\u2019ve completed the authorisation steps, they can act on your behalf.<\/p>\n\n\n\n<p>Think of it as an online handshake, a bit of digital delegation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"taxreturn\">Tax return&nbsp;<\/h2>\n\n\n\n<p>What is a present without a fancy bow? Well, it wouldn\u2019t be a satisfying year of online accounting without being able to sign off the whole thing, punching the air.<\/p>\n\n\n\n<p>And that\u2019s what you can do when you submit your digital tax return, which is also part of MTD for Income Tax. This used to be called the Final Declaration, but HMRC has dropped that terminology now. (For what it\u2019s worth, it\u2019s also dropped entirely the concept of End of Period Statements (EOPS), so you can forget about ever having heard of that.)&nbsp;<\/p>\n\n\n\n<p>As with Self Assessment, the digital tax return brings together all the information about your income, expenses, and reliefs into one final hurrah. If that sounds a little intimidating, don\u2019t worry.<\/p>\n\n\n\n<p>That accounting software we talked about earlier does all that. <\/p>\n\n\n\n<p>So, if you\u2019re already set up, it\u2019s just another click of a button and a job well done. All you have left to do is party like it\u2019s 6th April.<\/p>\n\n\n\n<div class=\"single-cta\">\n\t<a\n\t\tclass=\"button button--primary gate-5aff0df7-d321-42c9-a8d0-a4b5afc0fee8\"\n\t\trole=\"button\"\n\t\tdata-button-location=\"content_area\"\n\t\thref=\"#gate-5aff0df7-d321-42c9-a8d0-a4b5afc0fee8\"\n\t>Download your free copy of Taking care of tax if you\u2019re self employed: Key points about Self Assessment and Making Tax Digital<\/a>\n<\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"some\">Some tax terms and what they mean (in plain English)<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Value Added Tax (VAT)<\/h3>\n\n\n\n<p>VAT is a tax added to most products and services sold by VAT registered businesses. <\/p>\n\n\n\n<p>It is literally a tax on value. But the rates and things it applies to vary, so your lunchtime meal deal has no VAT, but your tank of petrol does (20%).<\/p>\n\n\n\n<p>Your train ticket has no VAT, but the gas you use to heat your home does (5%). Believe it or not, the pasty you buy from your local deli has been through five tests to see if it meets the criteria for VAT, so that\u2019ll vary depending on how it\u2019s cooked, stored, advertised and served.<\/p>\n\n\n\n<p>You don\u2019t need to know the intimate history of every pasty you buy, but the receipt must tell you how much VAT has been charged. <\/p>\n\n\n\n<p>Once that info is in your accounting software, it\u2019ll help you do the rest.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pay As You Earn (PAYE)<\/h3>\n\n\n\n<p>This is the bit of your monthly payslip that puts a grimace on your face. <\/p>\n\n\n\n<p>Six months into being self-employed, I would yearn for those calculations to be made by some accounting whizz.<\/p>\n\n\n\n<p>PAYE is basically an automatic deduction made from your wages before they get to you. It stands for Pay As You Earn, and means the money you earn that is owed for income tax, National Insurance, and student loan repayments. <\/p>\n\n\n\n<p>In other words, the money that doesn&#8217;t make it into your pocket before it&#8217;s passed on.<\/p>\n\n\n\n<p>And while this may seem annoying, it saves you doing a tax return every year and, crucially, protects you from the awful realisation you&#8217;ve spent all that money when the bill comes\u2014a lesson hard learned in my case.<\/p>\n\n\n\n<p>People who don&#8217;t have tax deducted through PAYE tend to be self-employed and are responsible for calculating what they owe themselves. <\/p>\n\n\n\n<p>But this doesn\u2019t have to be stressful with the help of good software and a trusted accountant by your side.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tax year<\/h3>\n\n\n\n<p>Why does the UK tax year run from 6 April? <\/p>\n\n\n\n<p>It\u2019s actually quite interesting\u2014if you find tax years interesting. For that, I\u2019m guilty as charged.<\/p>\n\n\n\n<p>In the Middle Ages, our tax year used to run from Lady Day, a religious festival that takes place on 25 March. In 1752, it moved to 5 April when we changed from the Julian to the Gregorian calendar. But it had to be moved to the 6<sup>th<\/sup> in 1800 because the leap years didn&#8217;t quite add up.<\/p>\n\n\n\n<p>That said, the UK is a bit of an exception having the tax year start on 6 April. In fact, we\u2019re the only country in the world that uses these dates. <\/p>\n\n\n\n<p>So, if you find it frustrating or unusual, you\u2019re not alone.<\/p>\n\n\n\n<p>Most countries\u2019 tax years follow the calendar year, which seems simpler. But I\u2019m not sure the \u2018New Year&#8217;s Eve Tax Return Party\u2019 would really catch on here.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Gross and net income<\/h3>\n\n\n\n<p>Let\u2019s say you&#8217;re making some delicious jam tarts for your family because if you\u2019re being honest, they\u2019re easy and you&#8217;ve run out of ideas. But not every grain of flour and bit of raspberry will end up on their dessert plates.<\/p>\n\n\n\n<p>When you came back from the supermarket with all the shopping, you had the gross ingredients. But when you made the jam tarts, some flour might have spilled out of the bowl. <\/p>\n\n\n\n<p>You didn\u2019t use all the jam. And there was some leftover dough. What comes out of the oven is the net profit of those gross ingredients.&nbsp;<\/p>\n\n\n\n<p>It&#8217;s the same with your earnings and income. <\/p>\n\n\n\n<p>Your business might have lots of income streams, invoices paid, products sold, interest, capital gains, even tips. These are the ingredients. When you add all these up, it\u2019s your gross income, or turnover.<\/p>\n\n\n\n<p>But if you were taxed just on that, it wouldn&#8217;t be fair, because providing those products and services costs you money. Things like petrol, packaging, utilities, and the subscription to your accounting software.<\/p>\n\n\n\n<p>Working out what costs can and can&#8217;t be claimed back is something an accountant can help you with. The figure left over when you&#8217;ve removed all the costs from your gross income is your net income, and that&#8217;s the figure you pay tax on.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"thoughts\">Final thoughts<\/h2>\n\n\n\n<p>Your taxes don\u2019t have to be taxing. Using a few expert tips and some slick accounting software, you can save time and more importantly, cut some stress out of your life. <\/p>\n\n\n\n<p>And that\u2019s my kind of punchline.<\/p>\n\n\n\n<p><em>Editor&#8217;s note: This article was first published in December 2022 and has been updated for relevance.<\/em><\/p>\n\n\n\n<div class=\"single-cta gated-content\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Taking care of tax if you&#8217;re self-employed<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Getting your taxes right is vital. Read this guide for support with Self Assessment, and learn how Making Tax Digital will change how you manage your tax returns from April 2026.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-5aff0df7-d321-42c9-a8d0-a4b5afc0fee8\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Get your free guide<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"920\" height=\"567\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2019\/01\/taking-care-of-tax-CTA.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2019\/01\/taking-care-of-tax-CTA.jpg 920w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Subscribe to the Sage Advice newsletter<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Join more than 500,000 UK readers and get the best business admin strategies and tactics, as well as actionable advice to help your company thrive, in your inbox every month.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-b1a63862-3fa0-4a5e-bb67-c76b88bbc6b8\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Subscribe now<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1073797282-1-1440x810.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1073797282-1-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Don&#8217;t know your quarterly update from your digital tax return? Not to worry, this jargon buster will give you clarity on all things tax.<\/p>\n","protected":false},"author":1609,"featured_media":11626,"menu_order":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"footnotes":""},"categories":[9],"tags":[23,30,206,27,28],"business_type":[4],"lilypad":[],"context":[],"industry":[],"persona":[73,74,75],"imagine_tag":[77,142,200,727,109],"coauthors":[371],"class_list":["post-13472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategy-legal-operations","tag-bookkeeping","tag-mtd-business","tag-need-to-know","tag-tax","tag-vat","business_type-small-business"],"sage_meta":{"region":"en-gb","author_name":"John Robins","featured_image":"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1146164056.jpg","imagine_tags":{"77":"Accounting software","142":"Making Tax Digital for businesses","200":"Payroll","727":"Self Assessment and Making Tax Digital for Income Tax","109":"Small business"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice UK","distributor_original_site_url":"https:\/\/www.sage.com\/en-gb\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/posts\/13472","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/users\/1609"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/comments?post=13472"}],"version-history":[{"count":0,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/posts\/13472\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/media\/11626"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/media?parent=13472"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/categories?post=13472"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/tags?post=13472"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/business_type?post=13472"},{"taxonomy":"lilypad","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/lilypad?post=13472"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/context?post=13472"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/industry?post=13472"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/persona?post=13472"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/imagine_tag?post=13472"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/coauthors?post=13472"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}