{"id":15701,"date":"2023-08-08T10:00:00","date_gmt":"2023-08-08T09:00:00","guid":{"rendered":"https:\/\/www.sage.com\/en-gb\/blog\/?p=15701"},"modified":"2025-05-07T14:54:46","modified_gmt":"2025-05-07T13:54:46","slug":"how-to-complete-your-digital-accountancy-practice-journey","status":"publish","type":"post","link":"https:\/\/www.sage.com\/en-gb\/blog\/how-to-complete-your-digital-accountancy-practice-journey\/","title":{"rendered":"How to complete your digital accountancy practice journey"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-gb\/blog\/category\/technology-innovation\/\" class=\"entry-header__link\">Technology &amp; Innovation<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tHow to complete your digital accountancy practice journey\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \">Published <time class=\"entry-date published\" datetime=\"2023-08-08T10:00:00+01:00\">8 August, 2023<\/time><\/span><span class=\"reading-time\"> min read<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"How to complete your digital accountancy practice journey\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/en-gb\/blog\/how-to-complete-your-digital-accountancy-practice-journey\/\"\n\t\t\tdata-share-text=\"Please read this interesting article\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Share<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copy Link<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copied<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n\t<\/header>\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/en-gb\/blog\/author\/asavinwattanajantra\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin-350x350.jpg\" class=\"entry-author__image\" alt=\"Asavin\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin-350x350.jpg 350w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin-768x768.jpg 768w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin-810x810.jpg 810w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin.jpg 1000w\" sizes=\"auto, (max-width: 40px) 100vw, 40px\" \/>\t\t\t\t<span class=\"entry-author__name\">Asavin Wattanajantra<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Serving clients while juggling practice management tasks and staying on top of the latest accountancy technologies can be challenging.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That&#8217;s where the idea of digitalisation can become valuable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s not just about converting analogue information into digital form, which is a process known as digitisation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation is a transformative leap that can reimagine and reinvent how you work, fostering seamless integration between technology and your service delivery while keeping you in control.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Creating a practical roadmap for digitalisation will help you identify tools and insights that could simplify your processes and free up more time. Involving key stakeholders in your journey will help you create a strategy that aligns with your practice&#8217;s unique needs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We know regulatory compliance is not just a necessity but a key aspect of your role. A fully digitalised practice will make managing compliance simpler, more efficient, and less time-consuming.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;ll have more time to focus on adding value to your client experience and driving your business forward.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here&#8217;s what we cover in this article:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#what\">What is a digital practice?<\/a><\/li>\n\n\n\n<li><a href=\"#from\">From digitising to fully digitalising your accountancy practice<\/a><\/li>\n\n\n\n<li><a href=\"#the\">The impact of digitalisation<\/a><\/li>\n\n\n\n<li><a href=\"#digitalisation\">What digitalisation means for your client management<\/a><\/li>\n\n\n\n<li><a href=\"#bk\">BK Plus is a digitalised accountancy practice<\/a><\/li>\n\n\n\n<li><a href=\"#talking\">Talking digitally to clients<\/a><\/li>\n\n\n\n<li><a href=\"#inform\">Inform clients of regulatory requirements<\/a><\/li>\n\n\n\n<li><a href=\"#your\">Your people are vital<\/a><\/li>\n\n\n\n<li><a href=\"#final\">Final thoughts on the digitalisation of your practice<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><div class=\"single-cta\">\n\t<a\n\t\tclass=\"button button--primary gate-b2d66e6d-785c-4249-81be-5c423c1e032c\"\n\t\trole=\"button\"\n\t\tdata-button-location=\"content_area\"\n\t\thref=\"#gate-b2d66e6d-785c-4249-81be-5c423c1e032c\"\n\t>Download a free copy of Elevate your digital practice and discover how you can take the right steps on your digital journey to truly digitalise your accountancy practice.<\/a>\n<\/div>\n<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what\">What is a digital practice?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To build a fully digital accountancy practice, you must embrace digital transformation, using technology to streamline accounting processes, enhance efficiency and productivity, and provide value-added services to clients.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How can you tell if you&#8217;ve built a fully digital accountancy practice?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cloud accounting software<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;ll use <a href=\"https:\/\/www.sage.com\/en-gb\/accountants\/\">cloud accounting software<\/a> to manage client data, automate routine tasks, and provide real-time financial insights to clients.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Paperless workflows<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;ll have eliminated paper-based workflows and digitised all accounting processes, from <a href=\"https:\/\/www.sage.com\/en-gb\/accountants\/products\/autoentry\/\">data entry<\/a> to reporting.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Data analytics<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;ll use data analytics to gain insights into client financial data, identify trends and patterns, and provide strategic advice to clients.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Automation<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;ll automate routine tasks and workflows, freeing up time to focus on more strategic initiatives.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cybersecurity<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;ll have robust cybersecurity measures to protect client data and prevent cyber threats.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"from\">From digitising to fully digitalising your accountancy practice<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s easy to confuse digitalisation and digitisation, as they&#8217;re often used interchangeably, but the terms mean different things.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Digitising<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitising accounting processes involves converting paper-based or manual processes into digital formats. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;re taking existing processes and converting them into a digital form without necessarily changing the underlying process itself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Examples of digitising accounting processes include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Scanning paper documents and storing them electronically<\/li>\n\n\n\n<li>Converting paper-based invoices into an electronic format<\/li>\n\n\n\n<li>Using electronic spreadsheets to manage financial data<\/li>\n\n\n\n<li>Using electronic forms to collect financial information.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Digitalisation<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalising accounting processes involves using technology to transform your accounting processes and workflows fundamentally.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;re using it to automate processes, improve accuracy and efficiency, and provide real-time insights. Examples of digitalising accounting processes include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Automating invoice processing using optical character recognition (OCR) technology<\/li>\n\n\n\n<li>Using cloud accounting software to manage financial data and workflows<\/li>\n\n\n\n<li>Using data analytics tools to gain insights into financial data and identify trends and patterns<\/li>\n\n\n\n<li>Implementing robotic process automation (RPA) to automate routine tasks and workflows.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Both approaches can benefit accounting practices, but digitalising processes will provide clients with more significant long-term benefits regarding efficiency, accuracy, and value-added services.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the\">The impact of digitalisation<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation has transformed how accountancy practices operate, from how you manage financial data to how you interact with clients.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Some of the effects of digitalisation on a modern accountancy practice include:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Increased efficiency<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation automates routine tasks and workflows, freeing up your time to focus on more strategic initiatives. You increase efficiency and productivity.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Improved accuracy<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation reduces manual errors and improves the accuracy and reliability of accounting data. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You get more accurate financial reporting and make better decisions as a result.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Real-time reporting<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation provides real-time financial insights to clients, allowing you to make informed decisions based on up-to-date information.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Enhanced client service<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation allows you to provide value-added services to clients, such as data analytics and strategic advice. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This can help build stronger client relationships and increase client satisfaction.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Competitive advantage<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation gives you a competitive advantage over other accountancy practices that are slower to adapt. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This means you can increase market share and growth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><div class=\"single-cta\">\n\t<a\n\t\tclass=\"button button--primary gate-b2d66e6d-785c-4249-81be-5c423c1e032c\"\n\t\trole=\"button\"\n\t\tdata-button-location=\"content_area\"\n\t\thref=\"#gate-b2d66e6d-785c-4249-81be-5c423c1e032c\"\n\t>Download a free copy of Elevate your digital practice and discover how you can take the right steps on your digital journey to truly digitalise your accountancy practice.<\/a>\n<\/div>\n<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"digitalisation\">What digitalisation means for your client management<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The benefits of digitalisation for your practice growth and client relations are significant. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By embracing digitalisation, your accountancy practice can:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Attract new clients<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation can be a key differentiator, attracting new clients looking for innovative and forward-thinking firms.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Retain existing clients<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation can help your practice retain existing clients by providing value-added services and real-time reporting.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Increase revenue<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation can increase revenue by allowing you to provide value-added services and charge higher fees for more strategic work.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Improve client satisfaction<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You\u2019ll be able to provide more accurate and timely financial reporting and value-added services such as data analytics and strategic advice.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Strengthen client relationships<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation can help to strengthen client relationships by providing more opportunities for communication and collaboration.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"bk\">BK Plus is a digitalised accountancy practice<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sage.com\/en-gb\/success-stories\/bk-plus\/\">BK Plus is a dynamic and growing accountancy and advisory business<\/a> that once predominantly relied on traditional paper-based systems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Manual reporting and data entry weighed the company down with laborious daily tasks, hampering its efficiency and growth potential. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A paper-dependent model lacks flexibility, limiting a company&#8217;s ability to adapt to changing market conditions or customer needs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The turning point came when BK Plus collaborated with Sage to transform all printed and desktop work to 100% digital, streamlining operations for the entire team. It increased its operational efficiency and significantly enhanced its growth trajectory.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">BK Plus enjoys more seamless and accurate reporting, which has informed better business decisions and improved overall productivity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The advisory businesses&#8217; successful digital transformation underscores the importance of embracing digital tools for operational efficiency and growth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It demonstrates the power of innovative partnerships and the significant impact of technological adoption on business success.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">BK Plus&#8217;s journey underscores that with the right support and an unwavering commitment to change, accountancy practices of all sizes can digitalise, unlocking new levels of potential and success.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"talking\">Talking digitally to clients<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You may have clients who aren&#8217;t necessarily as in tune with technology as you are. The first step may be discussing and proving the benefits of a digital approach<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Help clients understand that if they embrace digital technology, they are more likely to have accurate and up-to-date financial data, which allows you to provide more timely and strategic advice.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Make it clear to tech-resistant clients that they may experience delays in financial reporting and miss out on value-added services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Strategies for effectively communicating the benefits of digitalisation to clients include:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Educate on the benefits of digitalisation<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Inform clients about the benefits of real-time financial insights, improved accuracy, and value-added services. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Look at webinars or educational resources such as Sage Advice and Sage University.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Demonstrate the benefits of digitalisation<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Provide examples of how digitalisation has improved financial reporting and decision-making.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Provide training and support<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ensure a smooth transition to digital workflows. Start by training them on accounting software and collaborative tools.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Address client concerns<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Reassure clients about cybersecurity and data privacy levels, and provide reassurance that robust measures are in place to protect client data.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Offer a phased approach<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Start with basic digital workflows and gradually introduce more advanced digital technologies.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"inform\">Inform clients of regulatory requirements<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation is becoming a legal requirement, and compliance is front of mind.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sage.com\/en-gb\/making-tax-digital\/accountants\/\">Making Tax Digital<\/a> (MTD) is a UK government initiative that requires businesses to keep digital records and file tax returns using MTD-compatible software. It also applies to businesses that need to declare VAT.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The MTD criteria set out the technical requirements that software must meet to be compatible with the initiative.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can play a key role in helping clients comply with MTD criteria by providing training and support on using MTD-compatible software and digital record-keeping.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By helping clients to comply with the upcoming <a href=\"https:\/\/www.sage.com\/en-gb\/blog\/mtd-itsa-accountants-prepare-sole-trader-clients\/\">MTD for Income Tax Self Assessment<\/a> criteria, you can ensure they are prepared for the future of digital tax reporting and avoid penalties for non-compliance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Some common mandatory requirements for digital record-keeping and filing include:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Use of approved software<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses are required to use approved software for digital record-keeping and filing, which meets specific technical requirements.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Electronic signatures<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Electronic signatures may be required to digitally file documents, such as tax returns or financial statements.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Data retention<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses must retain digital records for a minimum period.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cybersecurity<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses must have robust cybersecurity measures to protect digital records and prevent cyber threats.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stay updated with mandatory requirements for digital record-keeping so your clients can ensure compliance and avoid penalties.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"your\">Your people are vital<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The<a href=\"https:\/\/www.sage.com\/en-gb\/blog\/digital-firm-vital-human-firm-critical-practice-succeed\/\"> human element is essential<\/a> when transitioning to a fully digital practice.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">High staff satisfaction rates are critical. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;ll know that accountants who are satisfied with their work environment and the technology they use are more likely to be productive and engaged, improving client service and increasing revenue.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Look at investing in user-friendly technology that provides employee value. Training and development programmes also ensure your people have the skills and knowledge to work effectively in a digital environment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Another important aspect of the human element of a digital accountancy practice is staff engagement and communication. Communicate the benefits of digitalisation to staff and involve them in the transition process.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seek employee feedback on implementing digital workflows, providing your workforce opportunities to contribute to new digital initiatives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalisation can bring many benefits to your people, including:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A reduction of manual tasks<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Automate routine tasks and workflows, reducing the need for manual data entry and freeing-up staff time for more strategic initiatives.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Higher job satisfaction<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">People can work better with real-time financial data and value-added services, as they can more effectively impact client outcomes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Better talent retention<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Offer staff opportunities for career development and upskilling, which can help to retain top talent within your practice.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Improvement of work-life balance<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Enabling staff to work remotely and access work-related information from anywhere, improving work-life balance and reducing stress.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"final\">Final thoughts on the digitalisation of your practice<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Transitioning to a fully digital practice in accountancy is no longer optional\u2014it&#8217;s an necessity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Leaping from digitisation to digitalisation yields unparalleled benefits, such as increased efficiency, enhanced accuracy and improved client relationships.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But it&#8217;s vital to remember that digitalisation extends beyond mere technology adoption\u2014it&#8217;s about your people too.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Creating a fully digitalised environment empowers your team to deliver strategic value, supports clients in their digital journey, and fosters continuous learning and growth.<\/p>\n \n<div class=\"single-cta gated-content\">\n\t<div class=\"single-cta__positioner on-scroll-highlight__target\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Elevate your digital practice<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p><!-- wp:paragraph --><\/p>\n<p class=\"\">Discover how you can take the right steps on your digital journey to truly digitalise your accountancy practice.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#70106000000f15DAAQ\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Download your free guide<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1097995910-1440x810.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1097995910-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner on-scroll-highlight__target\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Subscribe to the Sage Advice newsletter<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Join more than 500,000 UK readers and get the best business admin strategies and tactics, as well as actionable advice to help your company thrive, in your inbox every month.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-b1a63862-3fa0-4a5e-bb67-c76b88bbc6b8\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Subscribe now<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1073797282-1-1440x810.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1073797282-1-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n<section class=\"more-topics alignfull has-grey-light-background-color wp-block-sage-post-topics\">\n\t<div class=\"container\">\n\t\t<div class=\"row\">\n\t\t\t<div class=\"col col-12 col-lg-4\">\n\t\t\t\t<h3 class=\"more-topics__title h2\">Browse more topics from this article<\/h3>\n\t\t\t<\/div>\n\t\t\t<div class=\"col col-12 col-lg-8\">\n\t\t\t\t<ul class=\"post-tags__list\">\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-gb\/blog\/tag\/accountant-accounting\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tAccountant accounting\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-gb\/blog\/tag\/accountant-automation\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tAccountant automation\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-gb\/blog\/tag\/grow-accounting-practice\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tHow to grow your accounting practice\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<div class=\"alignfull wp-block-sage-related-posts\">\n\t<section class=\"related-posts card-grid has-dark-background-color\">\n\t<div class=\"container\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t<div class=\"col\">\n\t\t\t\t\t<h2 class=\"related-posts__heading related-posts__heading--featured h1\">Explore more wisdom<\/h2>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"row related-posts__featured\">\n\t\t\t\t<div class=\"col card-grid__item\">\n\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-0 post-28630 post type-post status-publish format-standard has-post-thumbnail hentry category-strategy-legal-operations tag-accountant-accounting tag-accountant-automation tag-accountant-tax tag-mtd-accountants business_type-accountants card-post--is-clickable\"\n>\n\t<div class=\"card-post__media-wrapper\">\n\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1215\" height=\"810\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2023\/09\/GettyImages-1417607850-1215x810.jpg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2023\/09\/GettyImages-1417607850-684x384.jpg 684w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2023\/09\/GettyImages-1417607850-768x512.jpg 768w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2023\/09\/GettyImages-1417607850-1215x810.jpg 1215w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"card-post__content\">\n\t\t\t\t\t<div class=\"card-post__label\">Recommended<\/div>\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2026-07-31T14:40:55+01:00\">31 July, 2026<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">12 min read<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h3\">\n\t\t\t\t\t\t\t<a\n\t\t\t\t\tclass=\"card-post__title-link\"\n\t\t\t\t\thref=\"https:\/\/www.sage.com\/en-gb\/blog\/pricing-for-mtd-how-to-charge-more-and-prove-why-it-s-worth-it\/\"\n\t\t\t\t>\n\t\t\t\n\t\t\tPricing for MTD: How to charge more, and prove\u00a0it&#8217;s\u00a0worth it\u00a0\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/p>\n\n\t\t\n\t\t\t\t\t<p class=\"card-post__description\">\n\t\t\t\tHow should you price for Making Tax Digital? Learn why old pricing models no longer work and see how you can charge more while keeping clients 100% happy. \t\t\t<\/p>\n\t\t\n\t\t\t<\/div>\n\n\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<div class=\"row related-posts__non-featured\">\n\t\t\t\t<div class=\"col col-12\">\n\t\t\t\t\t<h2 class=\"related-posts__heading related-posts__heading--more h4\">More on this Topic<\/h2>\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-1 post-10211 post type-post status-publish format-standard has-post-thumbnail hentry category-money-matters category-strategy-legal-operations tag-accountant-accounting tag-accountant-tax tag-accountants-online-hub-gb tag-business-finances tag-mtd-accountants tag-mtd-business tag-making-tax-digital-for-income-tax tag-making-tax-digital-for-vat tag-need-to-know tag-tax tag-vat business_type-small-business business_type-accountants\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/en-gb\/blog\/hmrc-penalty-making-tax-digital\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1267191201_updated-684x384.jpg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1267191201_updated-684x384.jpg 684w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1267191201_updated-768x432.jpg 768w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1267191201_updated-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2026-07-31T09:06:37+01:00\">31 July, 2026<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">8 min read<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tMaking Tax Digital for Income Tax penalties: HMRC&#8217;s new systems explained\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-2 post-29088 post type-post status-publish format-standard has-post-thumbnail hentry category-money-matters category-strategy-legal-operations tag-accountant-accounting tag-accountant-automation tag-accountant-tax tag-accountants-online-hub-gb tag-mtd-accountants tag-making-tax-digital-for-income-tax tag-tax business_type-accountants\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/en-gb\/blog\/mtd-for-income-tax-operational-reset\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2024\/09\/Man-understanding-basis-points-684x384.jpg\" class=\"card-post__image\" alt=\"Man understanding basis points\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2024\/09\/Man-understanding-basis-points-684x384.jpg 684w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2024\/09\/Man-understanding-basis-points-768x512.jpg 768w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2024\/09\/Man-understanding-basis-points-1214x810.jpg 1214w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2026-07-30T16:27:20+01:00\">30 July, 2026<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">10 min read<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tMTD for Income Tax is an operational reset\u2014and the best reason to rebuild your firm\u2019s foundations\u00a0\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 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1.239.021l5.001-2.751c.396-.219.646-.639.646-1.094s-.25-.876-.646-1.095l-.001-.001-5.002-2.751a1.25 1.25 0 0 0-.601-.153zM5.5 8.25a.5.5 0 0 0-.5.5v.5a.5.5 0 0 0 .5.5H6a.5.5 0 0 0 .5-.5v-.5a.5.5 0 0 0-.5-.5zm13 0a.5.5 0 0 0-.5.5v.5a.5.5 0 0 0 .5.5h.5a.5.5 0 0 0 .5-.5v-.5a.5.5 0 0 0-.5-.5zm-8 1.423L14.731 12 10.5 14.328zm-5 1.577a.5.5 0 0 0-.5.5v.5a.5.5 0 0 0 .5.5H6a.5.5 0 0 0 .5-.5v-.5a.5.5 0 0 0-.5-.5zm13 0a.5.5 0 0 0-.5.5v.5a.5.5 0 0 0 .5.5h.5a.5.5 0 0 0 .5-.5v-.5a.5.5 0 0 0-.5-.5zm-13 3a.5.5 0 0 0-.5.5v.5a.5.5 0 0 0 .5.5H6a.5.5 0 0 0 .5-.5v-.5a.5.5 0 0 0-.5-.5zm13 0a.5.5 0 0 0-.5.5v.5a.5.5 0 0 0 .5.5h.5a.5.5 0 0 0 .5-.5v-.5a.5.5 0 0 0-.5-.5zm-13 3a.5.5 0 0 0-.5.5v.5a.5.5 0 0 0 .5.5H6a.5.5 0 0 0 .5-.5v-.5a.5.5 0 0 0-.5-.5zm13 0a.5.5 0 0 0-.5.5v.5a.5.5 0 0 0 .5.5h.5a.5.5 0 0 0 .5-.5v-.5a.5.5 0 0 0-.5-.5z\" \/><\/svg>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2026-07-29T14:48:03+01:00\">29 July, 2026<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">1 min read<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tMaking Tax Digital for VAT: complete guide to compulsory requirements\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-4 post-30690 post type-post status-publish format-standard has-post-thumbnail hentry category-strategy-legal-operations tag-accountant-accounting tag-accountant-automation tag-accountant-tax tag-ai tag-bookkeeping tag-cloud tag-digital-transformation tag-mtd-accountants business_type-accountants\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/en-gb\/blog\/mtd-quarterly-update-accountants-bookkeepers\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/07\/AdobeStock_1319348913-684x384.jpg\" class=\"card-post__image\" alt=\"An accountant looking at client paperwork for an MTD quarterly update\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/07\/AdobeStock_1319348913-684x384.jpg 684w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/07\/AdobeStock_1319348913-768x432.jpg 768w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/07\/AdobeStock_1319348913-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2026-07-03T15:16:54+01:00\">3 July, 2026<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">17 min read<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tThe MTD quarterly countdown: A practice guide\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>To build a fully digital accountancy practice, you must embrace digital transformation. Discover how you can make that happen now.<\/p>\n","protected":false},"author":356,"featured_media":11452,"menu_order":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"sage_hide_published_date":false,"sage_hide_read_time":false,"sage_hide_share_buttons":false,"_pwl_sage_podcast_buzzsprout_src":"","footnotes":""},"categories":[11],"tags":[223,224,16],"business_type":[115],"lilypad":[],"context":[],"industry":[],"persona":[67],"imagine_tag":[220,221],"coauthors":[351],"class_list":["post-15701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology-innovation","tag-accountant-accounting","tag-accountant-automation","tag-grow-accounting-practice","business_type-accountants"],"sage_meta":{"region":"en-gb","author_name":"Asavin Wattanajantra","featured_image":"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2022\/04\/GettyImages-1271694534.jpg","imagine_tags":{"220":"Accountant accounting","221":"Accountant automation"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice UK","distributor_original_site_url":"https:\/\/www.sage.com\/en-gb\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/posts\/15701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/users\/356"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/comments?post=15701"}],"version-history":[{"count":0,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/posts\/15701\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/media\/11452"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/media?parent=15701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/categories?post=15701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/tags?post=15701"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/business_type?post=15701"},{"taxonomy":"lilypad","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/lilypad?post=15701"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/context?post=15701"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/industry?post=15701"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/persona?post=15701"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/imagine_tag?post=15701"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/en-gb\/blog\/api\/wp\/v2\/coauthors?post=15701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}