{"id":22357,"date":"2025-05-15T13:41:30","date_gmt":"2025-05-15T12:41:30","guid":{"rendered":"https:\/\/www.sage.com\/en-gb\/blog\/?p=22357"},"modified":"2025-06-10T08:48:05","modified_gmt":"2025-06-10T07:48:05","slug":"accountex-ai-future","status":"publish","type":"post","link":"https:\/\/www.sage.com\/en-gb\/blog\/accountex-ai-future\/","title":{"rendered":"Accountex 2025: The AI-powered future of accounting is here"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-gb\/blog\/category\/strategy-legal-operations\/\" class=\"entry-header__link\">Strategy, Legal &amp; Operations<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tAccountex 2025: The AI-powered future of accounting is here\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2025-05-15T13:41:30+01:00\">15 May, 2025<\/time><\/span><span class=\"reading-time\"> min read<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"Accountex 2025: The AI-powered future of accounting is here\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/en-gb\/blog\/accountex-ai-future\/\"\n\t\t\tdata-share-text=\"Please read this interesting article\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Share<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copy Link<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copied<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n<\/header>\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/en-gb\/blog\/author\/asavinwattanajantra\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin-350x350.jpg\" class=\"entry-author__image\" alt=\"Asavin\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin-350x350.jpg 350w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin-768x768.jpg 768w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin-810x810.jpg 810w, https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2026\/03\/Asavin.jpg 1000w\" sizes=\"auto, (max-width: 40px) 100vw, 40px\" \/>\t\t\t\t<span class=\"entry-author__name\">Asavin Wattanajantra<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>The accounting profession isn\u2019t inching forward\u2014it\u2019s shifting gears. <\/p>\n\n\n\n<p><a href=\"https:\/\/www.accountex.co.uk\/london\/\" target=\"_blank\" rel=\"noreferrer noopener\">Accountex London 2025<\/a> made one thing clear: we\u2019ve entered a new era.<\/p>\n\n\n\n<p>Making Tax Digital is reshaping how accountancy practices work. AI is moving from curiosity to capability. And clients expect more than just basic accounting and bookkeeping services.<\/p>\n\n\n\n<p>This isn\u2019t simply about compliance or automation. It\u2019s about redefining what it means to run a modern practice.<\/p>\n\n\n\n<p>In this article, we highlight three big shifts showcased at Accountex that point to the new AI-powered future of accounting and what they mean for your accountancy or bookkeeping practice.<\/p>\n\n\n\n<p><strong>Here&#8217;s what we cover:<\/strong><\/p>\n\n\n<?xml encoding=\"utf-8\" ?><div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><ul><li><a href=\"#h-1-nbsp-making-tax-digital-from-compliance-to-continuity\" data-level=\"2\">1.&nbsp;Making Tax Digital: From compliance to continuity<\/a><\/li><li><a href=\"#h-2-nbsp-making-tax-digital-is-a-client-relationship-reset-button\" data-level=\"2\">2.&nbsp;Making Tax Digital is a client relationship reset button<\/a><\/li><li><a href=\"#h-3-nbsp-ai-embedding-intelligence-in-the-workflow\" data-level=\"2\">3.&nbsp;AI: Embedding intelligence in the workflow<\/a><\/li><li><a href=\"#h-final-thoughts\" data-level=\"2\">Final thoughts<\/a><\/li><\/ul><\/div>\n\n\n\n<div class=\"single-cta\">\n\t<a\n\t\tclass=\"button button--primary gate-0fffa372-27da-4c83-b370-078e6c62e153\"\n\t\trole=\"button\"\n\t\tdata-button-location=\"content_area\"\n\t\thref=\"#gate-0fffa372-27da-4c83-b370-078e6c62e153\"\n\t>Download your free copy of The accountant&#8217;s guide to Making Tax Digital for Income Tax<\/a>\n<\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-nbsp-making-tax-digital-from-compliance-to-continuity\">1.&nbsp;Making Tax Digital: From compliance to continuity<\/h2>\n\n\n\n<p>The message is clear: Making Tax Digital (MTD) for Income Tax is no longer on the horizon\u2014the work for it is well underway.<\/p>\n\n\n\n<p>HMRC\u2019s Director of Making Tax Digital, Craig Ogilvie, confirmed the go-live date of April 2026 for all sole traders and landlords earning over \u00a350,000 in self-employment or property income. But the focus wasn\u2019t just on deadlines\u2014it was on mindset.<\/p>\n\n\n\n<p>Chris Downing, director for accountants and bookkeepers at Sage, drove the point home at Accountex: \u201cThis might be the last year you charge annually for a tax return. MTD is about continuous engagement.\u201d<\/p>\n\n\n\n<p>The key shift is behavioural. You need to move away from offering a service to your clients where you provide a once-a-year tax filing and towards real-time, ongoing collaboration.<\/p>\n\n\n\n<p>This includes using cumulative quarterly updates\u2014data nudges designed to improve record-keeping, surface liabilities earlier, and support more strategic advice.<\/p>\n\n\n\n<p>Chris urged practices to act now. His playbook?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Segment clients<\/strong> based on readiness<\/li>\n\n\n\n<li><strong>Map out your plan<\/strong> to onboard them in waves<\/li>\n\n\n\n<li><strong>Switch to monthly pricing models<\/strong> to support continuous service<\/li>\n\n\n\n<li><strong>Test tools and workflows<\/strong> in the MTD for Income Tax pilot (there\u2019s one for <a href=\"https:\/\/www.gov.uk\/guidance\/sign-up-your-business-for-making-tax-digital-for-income-tax\">sole traders and landlords<\/a> and one for <a href=\"https:\/\/www.gov.uk\/guidance\/sign-up-your-client-for-making-tax-digital-for-income-tax\">accountants to sign up clients<\/a>).<\/li>\n<\/ul>\n\n\n\n<p>He also encouraged practices to make the most of software such as Sage for Accountants\u2014especially segmentation tools, tagging, and automation\u2014to manage the shift efficiently.<\/p>\n\n\n\n<p>This is more than \u201csurviving\u201d MTD.<\/p>\n\n\n\n<p>The new legislation and requirements can be used as a catalyst to build scalable, future-proof operations that free up time for higher-value work. <\/p>\n\n\n\n<p>If your practice takes the lead on MTD for Income Tax early, not only will you reduce the chance of disruption, you\u2019ll also gain a competitive edge.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-nbsp-making-tax-digital-is-a-client-relationship-reset-button\">2.&nbsp;Making Tax Digital is a client relationship reset button<\/h2>\n\n\n\n<p>Beyond compliance, MTD for Income Tax provides you with the opportunity to redefine how you support your clients\u2014shifting from transactional services to trusted, year-round relationships.<\/p>\n\n\n\n<p>Chris from Sage put it simply: \u201cMTD isn\u2019t really about tax. It\u2019s about time.\u201d <\/p>\n\n\n\n<p>How you spend or save that time determines your ability to scale without burning out.<\/p>\n\n\n\n<p>Filing tax returns 18 months after the fact is a bottleneck. It\u2019s reactive. Under MTD for Income Tax, real-time collaboration becomes the norm\u2014which means better conversations, more thoughtful decisions, and stronger client relationships.<\/p>\n\n\n\n<p>Chris\u2019s practical advice? Segment your client base:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ready now<\/strong><strong>:<\/strong> already using cloud tools? Get them into the <a href=\"https:\/\/www.sage.com\/en-gb\/cp\/sagehmrcmtdincomepublicbeta\/\">HMRC MTD for Income Tax public beta<\/a> and refine your processes.<\/li>\n\n\n\n<li><strong>Convertible<\/strong><strong>:<\/strong> willing to move to using software with the proper support\u2014educate and guide them.<\/li>\n\n\n\n<li><strong>High-<\/strong><strong>risk<\/strong><strong>:<\/strong> the spreadsheet and shoebox crowd\u2014either help them change or start tough conversations.<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/www.sage.com\/en-gb\/accountants\/\">Sage for Accountants<\/a> and <a href=\"https:\/\/www.sage.com\/en-gb\/sage-copilot\/\">Sage Copilot<\/a> make this easier, helping practices automate categorisation, prompt follow-ups, and generate tasks with minimal input.<\/p>\n\n\n\n<p>As one accountant said, \u201cAI must be embedded in workflows\u2014not something I bolt on.\u201d<\/p>\n\n\n\n<p>More importantly, trust and control remain central. Your clients trust you\u2014and therefore, they\u2019ll trust the technology you adopt, so long as you stay visibly involved.<\/p>\n\n\n\n<p>MTD, then, isn\u2019t just compliance reform. It\u2019s a relationship reset button\u2014away to serve better, build deeper trust, and work in a more human, less hectic way.<\/p>\n\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Sage for Accountants<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p><!-- wp:paragraph --><\/p>\n<p>Want to manage your practice effectively while giving your clients the support they need? From automating tasks to tackling client requests and more, Sage for Accountants will help you deliver your most impactful work.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.sage.com\/en-gb\/accountants\/\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tid=\"cta-id-10833\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-button-location=\"cta_box\"\n\t\t\t\t\t\t\t\t\t\t\t>Find out more<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2021\/04\/Sage_Banners_Accountant_v7.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2021\/04\/Sage_Banners_Accountant_v7.jpg 1200w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-nbsp-ai-embedding-intelligence-in-the-workflow\">3.&nbsp;AI: Embedding intelligence in the workflow<\/h2>\n\n\n\n<p>Sage introduced Sage Copilot to the accounting world 12 months ago. At Accountex 2025, that story shifted\u2014from potential to practice.<\/p>\n\n\n\n<p>As Lisa Ewens, Sage product lead for small business, explained: <strong>\u201c<\/strong>This is AI designed for real-world impact.\u201d<\/p>\n\n\n\n<p>More than 25,000 UK accountants, bookkeepers, and small businesses use Sage Copilot today.<\/p>\n\n\n\n<p>Its growth reflects a broader shift in the industry: AI is no longer an idea to explore\u2014it\u2019s a capability to embed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-supporting-people-not-replacing-them\">Supporting people, not replacing them<\/h3>\n\n\n\n<p>The core message? AI won\u2019t replace your role as an accountant or bookkeeper. It will free you to focus on high-value work.<\/p>\n\n\n\n<p>Sage Copilot handles the repetitive friction points: identifying late payers, flagging anomalies, nudging clients to upload documents, and automating onboarding workflows.<\/p>\n\n\n\n<p>One standout feature? It sends client reminders automatically\u2014no human follow-up needed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-it-s-not-just-about-efficiency-trust-is-paramount\">It\u2019s not just about efficiency. Trust is paramount<\/h3>\n\n\n\n<p>Lisa from Sage was clear: \u201cWe will never use AI in a way that erodes your trust\u2014or your client\u2019s.\u201d<\/p>\n\n\n\n<p>Three principles back that promise:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Explainability:<\/strong> all AI outputs can be reviewed and understood.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Security:<\/strong> client data remains private and protected.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Control:<\/strong> humans stay in charge of every action and recommendation.<\/li>\n<\/ul>\n\n\n\n<p>The focus is not just on automation, but on reclaiming time and reinvesting it in stronger client relationships.<\/p>\n\n\n\n<p>Chris from Sage took the conversation even further.<\/p>\n\n\n\n<p>In a standout session at Accountex, he reframed AI not as a future trend but as a present-day capability practices must actively plan for.<\/p>\n\n\n\n<p>\u201cAI won\u2019t replace you,\u201d he said. \u201cBut accountants who use AI will replace those who don\u2019t.\u201d<\/p>\n\n\n\n<p>So, what do you need to be aware of when it comes to AI? Three things come to mind:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Adoption remains low despite high awareness.<\/strong> While practices may have tried the likes of ChatGPT or Copilot tools, only a minority use them weekly or daily.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Skills are the missing link.<\/strong> AI isn\u2019t just an out-of-the-box tool, it\u2019s a discipline that needs training and practice to get right. You need to develop your prompting, workflow design, and judgment skills to get the best and most tailored results.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>You need an AI strategy.<\/strong> This includes clear internal policies, team training, and client communication. If your clients ask about AI\u2014and they will\u2014you must be ready.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-where-to-start-with-ai\">Where to start with AI<\/h3>\n\n\n\n<p>Chris broke down a practical approach:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Start with a use case.<\/strong> Don\u2019t try to \u201cAI everything\u201d. Pick one pain point, such as email summaries or bank reconciliation, and solve it.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Educate your team.<\/strong> If you lock down AI tools without guidance, people will use them anyway\u2014without context, risk policies, or standards.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Segment your tools.<\/strong> Some AI tools are embedded (like Sage Copilot), while others (like ChatGPT) are standalone. Each requires different governance.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Communicate with clients. <\/strong>If you\u2019re using AI in your work, be transparent. Build trust around how you use it to enhance the service you offer your clients.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-final-thoughts\">Final thoughts<\/h2>\n\n\n\n<p>Chris ended with a compelling vision:<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>\u201cAI isn\u2019t just time saved. It\u2019s time reinvested in resilience, advisory services, and a better work-life balance.\u201d<\/p><\/blockquote><\/figure>\n\n\n\n<p>If your practice embraces these shifts early\u2014from AI integration to MTD preparation\u2014you\u2019ll set the pace for a smarter, more human era of accounting.<\/p>\n\n\n\n<p><em>Explore how you can experience the latest in AI and automation in your <\/em><a href=\"https:\/\/www.sage.com\/en-gb\/accountants\/\"><em>accounting software<\/em><\/a><em>.<\/em><\/p>\n\n\n\n<div class=\"single-cta gated-content\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">E-Book: The accountant&#8217;s guide to MTD for Income Tax<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p><!-- wp:paragraph --><\/p>\n<p>Download this free interactive guide, written by experts, about developing your practice approach to Making Tax Digital for Income Tax.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-0fffa372-27da-4c83-b370-078e6c62e153\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Download here<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1214\" height=\"810\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2024\/12\/MTD-accountants-1214x810.jpg\" class=\"single-cta__image\" alt=\"Women discussing Making Tax Digital\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2024\/12\/MTD-accountants-1214x810.jpg 1214w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Discover the trends showcased at Accountex 2025 that point to the new AI-powered 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