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Sage Factory Direct story

Fencing firm breaks new ground with Sage X3

Customer Success Stories


Factory Direct Fencing





"We are evolving with the software. It all comes down to better customer service at the end of the day. If we can make things quicker and better, the customers benefit."

Glenn Hosking, Managing Director, Factory Direct
Factory Direct Fencing (FDF) is Australia’s largest family-owned manufacturer and distributor of fencing products. The 20-year-old Queensland-based company has pioneered many of the innovations and techniques commonly used in fencing manufacturing today. Its commitment to quality, backed by a 10-year warranty on most products, has helped to build a thriving business, turning over approximately $35 million annually. In the past few years FDF has been awarded a number of national contracts. These provided the impetus to expand the business into new geographic areas, resulting in FDF establishing a presence in Western Australia, Victoria, and shortly, New South Wales.

Complex manufacturing operations historically run by a lot of spreadsheets and manual processes.

Deployment of Sage X3 to handle multi-warehouse management, radio frequency scanning, component manufacturing functionality. The business management solution was also used to efficiently manage custom manufacturing and set and measure critical KPIs for the organisation.

Streamlining of processes and reduction in duplication of data entry delivered immediate dividends ; reporting has also become much more reliable ; and a constant evolution of key business processes being automated still to this day.

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