{"id":1304,"date":"2019-08-08T13:03:09","date_gmt":"2019-08-08T05:03:09","guid":{"rendered":"https:\/\/www.sage.com\/en-my\/blog\/?p=1304"},"modified":"2025-10-10T13:48:25","modified_gmt":"2025-10-10T05:48:25","slug":"preparing-hr-and-accounting-for-digital-transformation-in-the-back-office","status":"publish","type":"post","link":"https:\/\/www.sage.com\/en-my\/blog\/preparing-hr-and-accounting-for-digital-transformation-in-the-back-office\/","title":{"rendered":"Preparing HR and accounting for digital transformation in the back office"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-my\/blog\/category\/strategy-legal-operations\/\" class=\"entry-header__link\">Strategy, Legal &amp; Operations<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tPreparing HR and accounting for digital transformation in the back office\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \">Published <time class=\"entry-date published\" datetime=\"2019-08-08T13:03:09+08:00\">8 August, 2019<\/time><\/span><span class=\"reading-time\"> min read<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"Preparing HR and accounting for digital transformation in the back office\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/en-my\/blog\/preparing-hr-and-accounting-for-digital-transformation-in-the-back-office\/\"\n\t\t\tdata-share-text=\"Please read this interesting article\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Share<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copy Link<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copied<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n\t<\/header>\n\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/en-my\/blog\/author\/lynnwangmalaysia\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2019\/06\/Lynn-Wang-350x350.jpg\" class=\"entry-author__image\" alt=\"\" srcset=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2019\/06\/Lynn-Wang-350x350.jpg 350w, https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2019\/06\/Lynn-Wang.jpg 450w\" sizes=\"auto, (max-width: 40px) 100vw, 40px\" \/>\t\t\t\t<span class=\"entry-author__name\">Lynn Wang<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n\n\n<p>With digital transformation changing departments and companies everywhere, the phrase \u201cwork smarter, not harder\u201d has never been more accurate.<\/p>\n\n\n\n<p>The <a href=\"https:\/\/www.sage.com\/en-my\/blog\/glossary\/what-is-digital-transformation\/\">digital transformation<\/a> process is all about focusing on the customer experience and updating frontline, customer-facing processes. But business leaders shouldn\u2019t lose sight of updating the tools back-office employees use on the job \u2014 a critical, but sometimes overlooked, component of any successful digital transformation journey.<\/p>\n\n\n\n<p>Your back office departments, specifically HR and accounting, impact how your business operates. And a business that operates smarter is a successful business on the forefront of digital transformation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-it-all-begins-and-ends-with-employee-buy-in\">It all begins (and ends) with employee buy-in<\/h2>\n\n\n\n<p><mark class=\"highlight-and-share\">The success of your digital transformation journey hinges on the willingness of your HR and accounting employees to adopt new technology. <\/mark>So before introducing back-office solutions that will forever change the way they work, loop them into the process and set expectations. Here are a few suggestions to begin:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Prepare your staff<\/strong>. Having employees who are averse to new tech is a surefire way to sink any digital transformation effort. Although this is a crucial part of choosing talent to hire, make sure your talent has the training necessary to use the new technologies entering your business.<\/li>\n\n\n\n<li><strong>Consider your culture<\/strong>. Your business\u2019 culture will greatly impact your transformation. Engage your employees by explaining how\u2014and why\u2014the transformation journey is necessary, and how things will be better at the end.<\/li>\n\n\n\n<li><strong>Cultivate relationships and trust<\/strong>. Throughout the transformation process, it is crucial that your employees can openly express their concerns and questions. Create an open-door policy that encourages employees to be completely involved.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-hr-sets-an-example-for-employees\">HR sets an example for employees<\/h2>\n\n\n\n<p>The HR department is in charge of your most valuable asset: your people. Once HR is on board, it will benefit from new tools and technologies that make the back office run smoothly and efficiently\u2014and the entire workforce will benefit by extension.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Better performance tracking, higher satisfaction<\/strong>. HR will be able to leverage new digital tools to more efficiently track employees performance, and intervene if there\u2019s a problem. The less time HR staff spend on process, the more they can spend on what truly matters\u2014keeping employees engaged.<\/li>\n\n\n\n<li><strong>Tech-savvy recruitment and onboarding<\/strong>: A commitment to digital transformation allows business leaders to stay on top of new tools that could transform how they recruit and onboard talent.<\/li>\n\n\n\n<li><strong>Improve employee retention<\/strong>. Technology is not only changing how businesses operate; it\u2019s also changing how your employees want to do their jobs. A sympathetic HR department that accommodates employees\u2019 wishes for, say, a better work-life balance can have a huge impact on retention. According to Gallup\u2019s 2017\u00a0State of the American Workforce survey, 53 percent of employees find that a job that gives them greater work-life balance is \u2018very important\u2019 to them. One way to help? Provide digital tools to make it easy for employees to pursue <a href=\"https:\/\/www.sage.com\/en-my\/blog\/how-mobile-working-could-help-your-business\/\">remote working<\/a> opportunities.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-accounting-saves-time-and-money\">Accounting saves time and money<\/h2>\n\n\n\n<p>HR isn\u2019t the only back-office department that can reap benefits from new tools and technologies. Chances are, your accounting department is ripe for disruption, as well.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Automate time-consuming tasks<\/strong>. Consider invoicing, which can eat up a lot of time and resources, especially for large enterprises. Aberdeen\u00a0<a href=\"https:\/\/www.slideshare.net\/Anybill\/invoice-mgmtnetworked-final-report\" target=\"_blank\" rel=\"noopener noreferrer\">research<\/a>\u00a0suggests that, on average, businesses spend more than $15 and 9.7 days to process an invoice. Modern, cloud-based\u00a0<a hreflang=\"en-MY\" href=\"https:\/\/www.sage.com\/en-my\/accounting-software\/\" rel=\"alternate\">accounting software<\/a>\u00a0can eliminate costly, time-consuming accounting hassles.<\/li>\n\n\n\n<li><strong>Accounting from the cloud<\/strong>. Moving your ledgers and other financial documents to the cloud will free your team from paper, giving them access to financial and business information whenever and wherever they need it.<\/li>\n\n\n\n<li><strong>Improve transparency<\/strong>. Digitisation of the entire payment process gives you the ability to remain transparent about your business dealings, accounting process, and the movement of money. <a href=\"https:\/\/www.wsj.com\/articles\/why-being-transparent-about-pay-is-good-for-business-1464660062\" target=\"_blank\" rel=\"noopener noreferrer\">Research<\/a>\u00a0shows transparency can increase employee engagement and productivity, and digital tools have made this easier.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-takeaway\">The takeaway<\/h3>\n\n\n\n<p>While most digital transformation is consumer-facing, you cannot forget the transformations accounting and HR need to go through to maintain success. When making the move, remember these benefits, the need for automation within your business, and the need to keep with the times. After all, a business that cannot make time to keep up is a business that will fall behind.<\/p>\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Subscribe to the Sage Advice Newsletter<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Get a roundup of our best business advice in your inbox every month<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-9bb1029b-6379-408c-b78c-6f45c352c6f3\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Subscribe<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2022\/04\/GettyImages-1178687924-1440x810.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2022\/04\/GettyImages-1178687924-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n<section class=\"more-topics alignfull has-grey-light-background-color wp-block-sage-post-topics\">\n\t<div class=\"container\">\n\t\t<div class=\"row\">\n\t\t\t<div class=\"col col-12 col-lg-4\">\n\t\t\t\t<h3 class=\"more-topics__title h2\">Browse more topics from this article<\/h3>\n\t\t\t<\/div>\n\t\t\t<div class=\"col col-12 col-lg-8\">\n\t\t\t\t<ul class=\"post-tags__list\">\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-my\/blog\/tag\/accounting\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tAccounting\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-my\/blog\/tag\/digital-transformation\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tDigital transformation\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-my\/blog\/tag\/hr\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tHR\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<div class=\"alignfull wp-block-sage-related-posts\">\n\t<section class=\"related-posts card-grid has-dark-background-color\">\n\t<div class=\"container\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t<div class=\"col\">\n\t\t\t\t\t<h2 class=\"related-posts__heading related-posts__heading--featured h1\">Explore more 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src=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2020\/02\/SeattleIndianHealthBoard_2019_Intacct_0304-684x384.jpg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2020\/02\/SeattleIndianHealthBoard_2019_Intacct_0304-684x384.jpg 684w, https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2020\/02\/SeattleIndianHealthBoard_2019_Intacct_0304-768x585.jpg 768w, https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2020\/02\/SeattleIndianHealthBoard_2019_Intacct_0304-1064x810.jpg 1064w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2020-09-18T08:53:23+08:00\">18 September, 2020<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">3 min read<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\t3 key benefits of reducing spreadsheets in finance\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-3 post-1487 post type-post status-publish format-standard has-post-thumbnail hentry category-business-planning category-strategy-legal-operations tag-accounting tag-business-management tag-crm tag-growing-a-business business_type-medium-sized-business\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/en-my\/blog\/why-silos-damage-your-business\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2020\/02\/RSPCA_2018_X3_EnterpriseManagement_BB_295631_00106-684x384.jpg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2020\/02\/RSPCA_2018_X3_EnterpriseManagement_BB_295631_00106-684x384.jpg 684w, https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2020\/02\/RSPCA_2018_X3_EnterpriseManagement_BB_295631_00106-768x585.jpg 768w, https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2020\/02\/RSPCA_2018_X3_EnterpriseManagement_BB_295631_00106-1064x810.jpg 1064w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2020-03-11T08:55:52+08:00\">11 March, 2020<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">6 min read<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tWhy silos damage your business and how to stop them\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-4 post-164 post type-post status-publish format-standard has-post-thumbnail hentry category-leading-people category-people-and-leadership tag-flexible-working tag-hr business_type-small-business business_type-medium-sized-business business_type-accountants\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/en-my\/blog\/promoting-gender-parity-through-empowerment\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2019\/07\/resize-1675x1275-55-684x384.jpg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2019\/07\/resize-1675x1275-55-684x384.jpg 684w, https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2019\/07\/resize-1675x1275-55-768x585.jpg 768w, https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2019\/07\/resize-1675x1275-55-1064x810.jpg 1064w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2019-08-26T00:00:00+08:00\">26 August, 2019<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">4 min read<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tPromoting gender parity through empowerment\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>With digital transformation changing departments and companies everywhere, the phrase \u201cwork smarter, not harder\u201d has never been more accurate. The digital transformation process is all about focusing on the customer experience and updating frontline, customer-facing processes. But business leaders shouldn\u2019t lose sight of updating the tools back-office employees use on the job \u2014 a critical, [&hellip;]<\/p>\n","protected":false},"author":889,"featured_media":1196,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"sage_hide_published_date":false,"sage_hide_read_time":false,"sage_hide_share_buttons":false,"footnotes":""},"categories":[17,15],"tags":[37,185,186],"business_type":[110],"context":[],"industry":[],"persona":[88,89,91,85,86,87],"imagine_tag":[143,119,145],"coauthors":[200],"class_list":["post-1304","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-planning","category-strategy-legal-operations","tag-accounting","tag-digital-transformation","tag-hr","business_type-medium-sized-business"],"sage_meta":{"region":"en-my","author_name":"Lynn Wang","featured_image":"https:\/\/www.sage.com\/en-my\/blog\/wp-content\/uploads\/sites\/25\/2019\/07\/resize-1675x1275-95.jpg","imagine_tags":{"143":"Enterprise business","119":"HR and Payroll","145":"Midsized business"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice Malaysia","distributor_original_site_url":"https:\/\/www.sage.com\/en-my\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/posts\/1304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/users\/889"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/comments?post=1304"}],"version-history":[{"count":0,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/posts\/1304\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/media\/1196"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/media?parent=1304"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/categories?post=1304"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/tags?post=1304"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/business_type?post=1304"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/context?post=1304"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/industry?post=1304"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/persona?post=1304"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/imagine_tag?post=1304"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/en-my\/blog\/api\/wp\/v2\/coauthors?post=1304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}