{"id":10034,"date":"2020-12-28T15:21:26","date_gmt":"2020-12-28T20:21:26","guid":{"rendered":"https:\/\/www.sage.com\/en-us\/blog\/?p=10034"},"modified":"2026-02-12T04:55:29","modified_gmt":"2026-02-12T09:55:29","slug":"2021-healthcare-predictions","status":"publish","type":"post","link":"https:\/\/www.sage.com\/en-us\/blog\/2021-healthcare-predictions\/","title":{"rendered":"2021 healthcare predictions"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-us\/blog\/category\/free-guides-templates\/\" class=\"entry-header__link\">Free guides and webcasts<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\t2021 healthcare predictions\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2020-12-28T15:21:26-05:00\">December 28, 2020<\/time><\/span><span class=\"reading-time\"> min read<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"2021 healthcare predictions\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/en-us\/blog\/2021-healthcare-predictions\/\"\n\t\t\tdata-share-text=\"Please read this interesting article\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Share<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copy Link<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copied<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n<\/header>\n\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/en-us\/blog\/author\/brian-bogie\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/08\/0-1-350x350.jpg\" class=\"entry-author__image\" alt=\"Brian Bogie\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/08\/0-1-350x350.jpg 350w, https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/08\/0-1.jpg 400w\" sizes=\"auto, (max-width: 40px) 100vw, 40px\" \/>\t\t\t\t<span class=\"entry-author__name\">Brian Bogie<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>One thing has been consistent during 2020 &#8211; change\u2026and healthcare has had its fair share. What does that mean for healthcare in 2021? More change! Beyond that, here are my thoughts on what\u2019s to come and how healthcare organizations will adapt in the coming year.<\/p>\n\n\n\n<p><strong><span style=\"color: black;\">&nbsp;<\/span><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-cost-control-will-be-paramount-in-2021-and-activity-based-cost-accounting-nbsp-will-be-business-critical-in-a-post-covid-world\"><strong><span style=\"color: black;\">Cost control will be paramount in 2021, and Activity-Based Cost Accounting<\/span><\/strong><strong><span style=\"color: black;\">&nbsp;<\/span><\/strong><strong><span style=\"color: black;\">will be business critical in a post-COVID world<\/span><\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p><span style=\"color: black;\">Nothing will be more important to healthcare organizations than controlling costs, and businesses&nbsp;will turn to Activity-Based&nbsp;Cost Accounting in order to survive&nbsp;in a post pandemic world.&nbsp;Traditional methods divide costs into product and period costs, resulting in arbitrary allocations. Activity-Based Cost Accounting places a greater emphasis and focuses on true costs that allow for a greater understanding of pricing strategies. This is especially important in value-based contracts. Looking ahead, healthcare organizations that adopt this method will have a better awareness of all costs associated with their services. As we see several trends hurting providers\u2019 bottom lines-like lower reimbursements from Medicare and Medicaid-we will see organizations using Activity-Based Cost Accounting to react more quickly, and with a better understanding of the rapidly changing market conditions.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"color: black;\">&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-healthcare-nbsp-will-nbsp-adopt-nbsp-a-nbsp-doordash-nbsp-model-nbsp-for-delivery-of-their-services-whether-these-hospital-at-home-healthcare-organizations-will-succeed-depends-on-how-they-get-paid-and-from-whom\"><strong><span style=\"color: black;\">Healthcare<\/span><\/strong><strong><span style=\"color: black;\">&nbsp;<\/span><\/strong><strong><span style=\"color: black;\">will<\/span><\/strong><strong><span style=\"color: black;\">&nbsp;<\/span><\/strong><strong><span style=\"color: black;\">adopt<\/span><\/strong><strong><span style=\"color: black;\">&nbsp;<\/span><\/strong><strong><span style=\"color: black;\">a<\/span><\/strong><strong><span style=\"color: black;\">&nbsp;<\/span><\/strong><strong><span style=\"color: black;\">Doordash<\/span><\/strong><strong><span style=\"color: black;\">&nbsp;<\/span><\/strong><strong><span style=\"color: black;\">model&nbsp;for delivery of their services; whether these \u201cHospital at Home\u201d healthcare organizations will succeed depends on how they get paid-and from whom<\/span><\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p><span style=\"color: black;\">Today\u2019s consumer demands have dramatically changed since the&nbsp;start of the&nbsp;pandemic. With many Americans expressing concerns about conducting their normal day-to-day activities in-person, companies like Doordash have capitalized on the&nbsp;demands of this new consumer behavior.&nbsp;The company&nbsp;has met the expectations of wanting safe and convenient delivery &#8211; on the&nbsp;consumer\u2019s&nbsp;terms. For&nbsp;healthcare&nbsp;providers to also meet these new consumer demands, they will need to adopt&nbsp;a model like&nbsp;Doordash. Over the past few years,&nbsp;healthcare&nbsp;delivery has not evolved&nbsp;past telemedicine because they have been tied to fixed healthcare delivery sites (hospitals, clinics, etc.).&nbsp;2021 will be the year&nbsp;healthcare&nbsp;services integrate the delivery model and provide convenient, timely, at home services for consumer.&nbsp;Additionally, who will pay for services in these new models-and how-will become increasingly complex. These new business models will require the ability to adapt to new payment models like direct from consumer, employer and insurer to ensure success.<\/span><\/p>\n\n\n\n<p><span style=\"color: black;\">&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-hipaa-and-security-breaches-will-become-a-greater-issue-nbsp-for-healthcare-organizations\"><strong><span style=\"color: black;\">HIPAA and security breaches will become a greater issue&nbsp;for healthcare organizations<\/span><\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p><span style=\"color: black;\">Globally, healthcare&nbsp;is the most targeted sector for phishing and malware attacks.&nbsp;As we look ahead to 2021, and as working from home continues to be the new normal, healthcare organizations will face more breaches from ransomware attacks.&nbsp;While employees and their information were once safely behind the office firewall and out of view of their family members, patients&#8217; confidential health information is at a greater risk because attackers&nbsp;now have access to makeshift at-home workstations and in-home Wi-Fi, mobile devices and the wandering eye of a curious roommate or family member.&nbsp;And financial applications are not immune, as healthcare organizations continue to bring in protected health information (PHI) such as patient names, addresses and billing data for refunds, ancillary services, etc. As we enter the new year, we will see more&nbsp;companies implement new processes and procedures to help keep patient\u2019s health information secure, including audit trails that show who accessed what information and when.<\/span><\/p>\n\n\n\n<p><span style=\"color: black;\">&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"color: black;\">What are your 2021 predictions? Let me know at <\/span><a href=\"mailto:brian.bogie@sage.com\">brian.bogie@sage.com<\/a><span style=\"color: black;\"> and I\u2019ll update the list with your thoughts in a future version.<\/span><\/p>\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Subscribe to our Sage Advice Newsletter<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Get our latest business advice delivered directly to your inbox.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-ab515c6e-7e90-4c2f-a67e-113872516e8b\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Subscribe<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1073797282-1440x810.jpg\" class=\"single-cta__image\" alt=\"Working from home with tea in hand\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1073797282-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>One thing has been consistent during 2020 &#8211; change\u2026and healthcare has had its fair share. What does that mean for healthcare in 2021? More change! Beyond that, here are my thoughts on what\u2019s to come and how healthcare organizations will adapt in the coming year. &nbsp; Cost control will be paramount in 2021, and Activity-Based [&hellip;]<\/p>\n","protected":false},"author":1434,"featured_media":20148,"menu_order":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"footnotes":""},"categories":[348],"tags":[420,287],"business_type":[40,41],"lilypad":[],"context":[418,429],"industry":[451],"persona":[99,98,97],"imagine_tag":[209,436],"coauthors":[842],"class_list":["post-10034","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-free-guides-templates","tag-cloud-financial-management","tag-sage-news","business_type-small-business","business_type-growing-business","industry-healthcare"],"sage_meta":{"region":"en-us","author_name":"Brian Bogie","featured_image":"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2023\/09\/GettyImages-1468520185.jpg","imagine_tags":{"209":"Accounting","436":"Intacct Accounting"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice US","distributor_original_site_url":"https:\/\/www.sage.com\/en-us\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts\/10034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/users\/1434"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/comments?post=10034"}],"version-history":[{"count":0,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts\/10034\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/media\/20148"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/media?parent=10034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/categories?post=10034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/tags?post=10034"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/business_type?post=10034"},{"taxonomy":"lilypad","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/lilypad?post=10034"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/context?post=10034"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/industry?post=10034"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/persona?post=10034"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/imagine_tag?post=10034"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/coauthors?post=10034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}