{"id":19327,"date":"2023-07-13T05:54:26","date_gmt":"2023-07-13T09:54:26","guid":{"rendered":"https:\/\/www.sage.com\/en-us\/blog\/?p=19327"},"modified":"2026-02-12T04:14:41","modified_gmt":"2026-02-12T09:14:41","slug":"empower-your-team-with-automation-and-solve-business-challenges-faster-at-stac-2023","status":"publish","type":"post","link":"https:\/\/www.sage.com\/en-us\/blog\/empower-your-team-with-automation-and-solve-business-challenges-faster-at-stac-2023\/","title":{"rendered":"Empower your team with automation and solve business challenges faster at STAC 2023"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-us\/blog\/category\/technology-innovation\/\" class=\"entry-header__link\">Technology &amp; Innovation<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tEmpower your team with automation and solve business challenges faster at STAC 2023\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2023-07-13T05:54:26-04:00\">July 13, 2023<\/time><\/span><span class=\"reading-time\"> min read<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"Empower your team with automation and solve business challenges faster at STAC 2023\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/en-us\/blog\/empower-your-team-with-automation-and-solve-business-challenges-faster-at-stac-2023\/\"\n\t\t\tdata-share-text=\"Please read this interesting article\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Share<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copy Link<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copied<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n\t<\/header>\n\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/en-us\/blog\/author\/jeanhodges\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2023\/04\/jean-author-image-350x350.jpg\" class=\"entry-author__image\" alt=\"\" \/>\t\t\t\t<span class=\"entry-author__name\">Jean Hodges<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>Are you and your team feeling squeezed to do more with fewer resources while the demand for exceptional customer experience increases?\u202f&nbsp;<\/p>\n\n\n\n<p>A lack of investment in business-critical areas like finance or HR can significantly increase the pressure on your employees.\u202fAsking people to take on additional workloads can add to existing strains and risks a talent drain in a fast-shifting labor market.\u202f&nbsp;<\/p>\n\n\n\n<p>So where, and how, can you adopt automation to solve your critical business challenges, drive organizational growth, and ease the strain on your people?&nbsp;&nbsp;<\/p>\n\n\n\n<p>Join us in August for <a href=\"https:\/\/sage.vfairs.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">the Sage &amp; Third-Party Applications Conference 2023<\/a>, our live virtual event where you can find out how to get more out of automation for your business. &nbsp;<\/p>\n\n\n\n<p>This article will also discuss the many ways automation can help streamline your HR process.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-growing-importance-of-automation-nbsp\"><strong>The growing importance of automation<\/strong>&nbsp;<\/h2>\n\n\n\n<p>In April 2022, the survey reported that 79% of business and IT leaders said automating processes had gained importance in their organizations.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Current economic uncertainty, market volatility, and recession fears are driving many business leaders to hold off on investing in areas like human resources\u2014but this has a cost.\u202f&nbsp;<\/p>\n\n\n\n<p>Automation can have a positive effect on your HR process, especially when you and your team need extra support.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-solving-critical-business-challenges-nbsp\"><strong>Solving critical business challenges<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Adopting automation tools is one of the fastest ways to improve productivity and efficiency across every department.&nbsp;<\/p>\n\n\n\n<p>By automating the time-consuming tasks across your human resources, finance, and IT functions, you can focus on resolving critical business challenges around efficiencies, costs, and results.&nbsp;&nbsp;<\/p>\n\n\n\n<p>This strengthens your position in the face of recession fears and market volatility.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-driving-organizational-growth-nbsp\"><strong>Driving organizational growth<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Automated business systems and processes allow you to scale your operations up or down accurately and quickly, without hiring more people and needing to cover more salaries.&nbsp;<\/p>\n\n\n\n<p>With this agility, you can grow your business, meet increased demands, and even expand into new markets without increasing your risk, compromising quality, or putting a strain on your workforce.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-easing-the-strain-on-your-people-nbsp\"><strong>Easing the strain on your people<\/strong>&nbsp;<\/h2>\n\n\n\n<p>The first step in automating any business processes is to identify those functions that demand people\u2019s time and where efficiencies can be made, like accounts payable, payroll, and inventory management.&nbsp;<\/p>\n\n\n\n<p>By introducing automation across these areas, you can:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Offset employee time spent on menial and labor-intensive tasks&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reduce heavy workloads&nbsp;<\/li>\n\n\n\n<li>Improve employee work-life balance&nbsp;<\/li>\n\n\n\n<li>Combat employee burnout&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Freeing people to focus on the more interesting aspects of their role also increases their engagement, which has a valuable side effect. Recent research by\u202f<a href=\"https:\/\/www.salesforce.com\/news\/stories\/new-salesforce-research-links-lower-stress-levels-and-business-automation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce<\/a>\u202ffound that when people felt happier and more engaged at work, their productivity increased:&nbsp;<\/p>\n\n\n\n<p><em>&#8220;As employees automate tasks like daily workflow and data reporting, they are reporting increased productivity. In fact, 74% of automation users say using automation tools helps them get their work done faster.&#8221;<\/em>&nbsp;<\/p>\n\n\n\n<p>With the manual and time-consuming aspects of their role taken care of by automation, your employees will have more time and energy to learn new skills and take on new and more challenging projects\u2014developing their capabilities and increasing their value.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-greater-accuracy-fewer-costly-mistakes-nbsp\"><strong>Greater accuracy, fewer costly mistakes<\/strong>&nbsp;<\/h2>\n\n\n\n<p>The benefits of automation extend beyond helping your people to feel more engaged and more productive at work. Automating time-consuming and repetitive systems and processes like accounts payable and receivable can reduce and even eradicate costly and stressful errors\u2014a critical priority for many leaders.&nbsp;<\/p>\n\n\n\n<p><em>&#8220;Automation reduces the repetitive and monotonous tasks humans have to do by relegating those tasks to software, which usually means a better experience for customers, reduced error rates, improved compliance, and lower stress for teams.&#8221;<\/em>&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/hbr.org\/sponsored\/2023\/04\/how-automation-drives-business-growth-and-efficiency%22%20\/l%20%22:~:text=Automation%20reduces%20the%20repetitive%20and,and%20lower%20stress%20for%20teams.%22%20\/t%20%22_blank\" target=\"_blank\" rel=\"noreferrer noopener\">How Automation Drives Business Growth and Efficiency<\/a>, HBR&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-improved-customer-experience-nbsp\"><strong>Improved customer experience<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Extending the capabilities of automation to your sales, service, and marketing departments also means you can create better experiences for your customers.&nbsp;<\/p>\n\n\n\n<p>With automation, employees can spend more time building and strengthening the relationships they have with their customers, understanding the challenges they face, building brand loyalty, and finding more sales opportunities.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-benefits-of-automation-nbsp\"><strong>The benefits of automation<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Adopting automation can solve some of the biggest challenges your business faces today, from increasing efficiency and productivity to reducing errors and employee workloads.\u202fIn addition, it gives you more time to focus on building a robust and sustainable foundation for organizational growth.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-2023-sage-amp-third-party-applications-conference-where-the-benefits-are-stac-d-high-nbsp\"><strong>The 2023 Sage &amp; Third-Party Applications Conference, where<\/strong>\u202f<strong>the benefits are \u201cSTAC&#8217;d\u201d high<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Experience the power of collaboration and automation at the <a href=\"https:\/\/sage.vfairs.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">2023 Sage &amp; Third-Party Applications Conference<\/a>.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Join us as we bring together experts from Sage and our trusted third-party providers to address managing your most pressing business challenges.&nbsp;<\/p>\n\n\n\n<p>Attend our free upcoming half-day virtual event and unlock a multitude of benefits you won&#8217;t want to miss.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Engage in conference sessions featuring valuable business advice from Sage and expert speakers.&nbsp;<\/li>\n\n\n\n<li>Take advantage of interactive sessions to ask questions, interact with presenters, product experts, and fellow attendees.&nbsp;<\/li>\n\n\n\n<li>Explore our virtual exhibit hall, where you can gather information and have live chats with third-party add-on providers for your Sage solution.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Reserve your spot at our thought-provoking sessions delving into the future of automation and AI.<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p><!-- wp:paragraph --><\/p>\n<p class=\"\">Review the agenda and arrive ready to solve your key business challenges.\u00a0<strong>Date: <\/strong>August 10, 2023\u00a0\u00a0<strong>Time: <\/strong>9am \u2013 1pm PT \/ 12pm \u2013 4pm ET\u00a0<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/sage.vfairs.com\/\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tid=\"cta-id-19328\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-button-location=\"cta_box\"\n\t\t\t\t\t\t\t\t\t\t\t>Reserve your spot today<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2023\/06\/GettyImages-1129489551-2-1440x810.jpg\" class=\"single-cta__image\" alt=\"people in office\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2023\/06\/GettyImages-1129489551-2-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Subscribe to our Sage Advice Newsletter<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Get our latest business advice delivered directly to your inbox.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-ab515c6e-7e90-4c2f-a67e-113872516e8b\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Subscribe<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1073797282-1440x810.jpg\" class=\"single-cta__image\" alt=\"Working from home with tea in hand\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1073797282-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n<section class=\"more-topics alignfull has-grey-light-background-color wp-block-sage-post-topics\">\n\t<div class=\"container\">\n\t\t<div class=\"row\">\n\t\t\t<div class=\"col col-12 col-lg-4\">\n\t\t\t\t<h3 class=\"more-topics__title h2\">Browse more topics from this article<\/h3>\n\t\t\t<\/div>\n\t\t\t<div class=\"col col-12 col-lg-8\">\n\t\t\t\t<ul class=\"post-tags__list\">\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-us\/blog\/hub\/automation\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tAutomation\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-us\/blog\/hub\/growing-a-business\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tGrowing a business\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<div class=\"alignfull wp-block-sage-related-posts\">\n\t<section class=\"related-posts card-grid has-dark-background-color\">\n\t<div class=\"container\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t<div class=\"col\">\n\t\t\t\t\t<h2 class=\"related-posts__heading related-posts__heading--featured h1\">Explore more wisdom<\/h2>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"row related-posts__featured\">\n\t\t\t\t<div class=\"col card-grid__item\">\n\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-0 post-36557 post type-post status-publish format-standard has-post-thumbnail hentry category-money-matters category-strategy-legal-operations tag-accounting-101 tag-boss-your-business tag-business-strategy tag-cash-flow tag-cloud-financial-management 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Understanding the key differences between cloud and desktop accounting can help you find the option that best fits your needs.\t\t\t<\/p>\n\t\t\n\t\t\t<\/div>\n\n\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<div class=\"row related-posts__non-featured\">\n\t\t\t\t<div class=\"col col-12\">\n\t\t\t\t\t<h2 class=\"related-posts__heading related-posts__heading--more h4\">More on this Topic<\/h2>\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-1 post-36553 post type-post status-publish format-standard has-post-thumbnail hentry category-growth-customers category-money-matters category-strategy-legal-operations tag-boss-your-business tag-business-strategy tag-growing-a-business tag-starting-a-business 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tag-business-strategy tag-growing-a-business tag-starting-a-business business_type-small-business business_type-growing-business industry-financial-services\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/en-us\/blog\/insurance-agency-business-plan\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/10\/BrandShoot-LND_June2024_Financial-Services_0905-684x384.jpg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/10\/BrandShoot-LND_June2024_Financial-Services_0905-684x384.jpg 684w, https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/10\/BrandShoot-LND_June2024_Financial-Services_0905-768x512.jpg 768w, 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shop\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-4 post-36506 post type-post status-publish format-standard has-post-thumbnail hentry category-construction category-money-matters tag-accounting-101 tag-construction tag-construction-financial-management tag-construction-it tag-growing-a-business tag-staying-competitive business_type-small-business business_type-growing-business industry-construction-and-real-estate\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/en-us\/blog\/property-management-guide\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2025\/08\/Mar2025_Construction-Commerical_0503-684x384.jpeg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2025\/08\/Mar2025_Construction-Commerical_0503-684x384.jpeg 684w, https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2025\/08\/Mar2025_Construction-Commerical_0503-768x512.jpeg 768w, https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2025\/08\/Mar2025_Construction-Commerical_0503-1214x810.jpeg 1214w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2026-05-11T06:24:40-04:00\">May 11, 2026<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">12 min read<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tProperty management accounting basics and best practices\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>This article will also discuss the many ways automation can help streamline your HR process<\/p>\n","protected":false},"author":1680,"featured_media":13541,"menu_order":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"sage_hide_published_date":false,"sage_hide_read_time":false,"sage_hide_share_buttons":false,"footnotes":""},"categories":[48,49],"tags":[334,153],"business_type":[40,41],"lilypad":[],"context":[],"industry":[],"persona":[],"imagine_tag":[],"coauthors":[930],"class_list":["post-19327","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology-innovation","category-trends-insights","tag-automation","tag-growing-a-business","business_type-small-business","business_type-growing-business"],"sage_meta":{"region":"en-us","author_name":"Jean Hodges","featured_image":"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/12\/GettyImages-1271694534-708x708-1.jpg","imagine_tags":[]},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice US","distributor_original_site_url":"https:\/\/www.sage.com\/en-us\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts\/19327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/users\/1680"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/comments?post=19327"}],"version-history":[{"count":0,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts\/19327\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/media\/13541"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/media?parent=19327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/categories?post=19327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/tags?post=19327"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/business_type?post=19327"},{"taxonomy":"lilypad","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/lilypad?post=19327"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/context?post=19327"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/industry?post=19327"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/persona?post=19327"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/imagine_tag?post=19327"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/coauthors?post=19327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}