{"id":25997,"date":"2024-11-12T07:06:13","date_gmt":"2024-11-12T12:06:13","guid":{"rendered":"https:\/\/www.sage.com\/en-us\/blog\/?p=25997"},"modified":"2024-11-12T08:32:45","modified_gmt":"2024-11-12T13:32:45","slug":"grow-through-ipo-with-sage-for-saas-and-technology","status":"publish","type":"post","link":"https:\/\/www.sage.com\/en-us\/blog\/grow-through-ipo-with-sage-for-saas-and-technology\/","title":{"rendered":"Grow through IPO with Sage for SaaS and Technology"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-us\/blog\/category\/growth-customers\/\" class=\"entry-header__link\">Growth &amp; Customers<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tGrow through IPO with Sage for SaaS and Technology\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2024-11-12T07:06:13-05:00\">November 12, 2024<\/time><\/span><span class=\"reading-time\"> min read<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"Grow through IPO with Sage for SaaS and Technology\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/en-us\/blog\/grow-through-ipo-with-sage-for-saas-and-technology\/\"\n\t\t\tdata-share-text=\"Please read this interesting article\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Share<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copy Link<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copied<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n<\/header>\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/en-us\/blog\/author\/david-appel\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2023\/07\/David-Appel-headshot-2023-1.jpg\" class=\"entry-author__image\" alt=\"David headshot\" \/>\t\t\t\t<span class=\"entry-author__name\">David Appel<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>It&#8217;s never too soon to start planning for a smooth journey to your startup&#8217;s initial public offering (IPO). <\/p>\n\n\n\n<p>We&#8217;ve all heard that if you fail to plan, you should plan to fail, and when it comes to something as nuanced as a startup&#8217;s progress through its funding rounds to an IPO, that&#8217;s certainly the case. <\/p>\n\n\n\n<p>Unless your accounting infrastructure can grow alongside your company and deliver robust performance at scale, you\u2019ll hit more than a few potholes on the journey of taking your startup public.&nbsp;<\/p>\n\n\n\n<p>In this post, we examine the obstacles startups contend with as they scale, what your goals should be during each growth stage, and how Sage&#8217;s new software bundle is helping startups achieve frictionless growth from pre-seed to IPO and beyond.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-here-s-what-we-ll-cover\">Here&#8217;s what we&#8217;ll cover<\/h4>\n\n\n<?xml encoding=\"utf-8\" ?><div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><ul><li><a href=\"#h-what-challenges-do-saas-startups-experience-as-they-grow\" data-level=\"2\">What challenges do SaaS startups experience as they grow?<\/a><\/li><li><a href=\"#h-sage-for-saas-and-technology-offers-frictionless-growth-through-ipo\" data-level=\"2\">Sage for SaaS and Technology offers frictionless growth through IPO<\/a><\/li><li><a href=\"#h-early-stage-saas-startups-start-simple-scale-big\" data-level=\"2\">Early-stage SaaS startups: start simple, scale big<\/a><\/li><li><a href=\"#h-growth-stage-saas-startups-display-dynamic-growth\" data-level=\"2\">Growth-stage SaaS startups: display dynamic growth<\/a><\/li><li><a href=\"#h-late-stage-pre-ipo-everything-you-need-to-go-public\" data-level=\"2\">Late-stage, pre-IPO: Everything you need to go public<\/a><\/li><li><a href=\"#h-once-you-ve-gone-public-you-ll-need-to-walk-the-compliance-tightrope\" data-level=\"2\">Once you&#8217;ve gone public, you&#8217;ll need to walk the compliance tightrope<\/a><\/li><li><a href=\"#h-hit-the-ground-running-with-sage-s-guided-implementation\" data-level=\"2\">Hit the ground running with Sage&#8217;s guided implementation<\/a><\/li><li><a href=\"#h-sage-for-saas-and-technology-streamlines-the-journey-to-ipo\" data-level=\"2\">Sage for SaaS and Technology streamlines the journey to IPO<\/a><\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-challenges-do-saas-startups-experience-as-they-grow\"><strong>What challenges do SaaS startups experience as they grow?<\/strong><\/h2>\n\n\n\n<p>SaaS startups usually operate on a recurring revenue model, which contributes to their rapid growth potential but also introduces unique growth-related problems. <\/p>\n\n\n\n<p>As they scale, SaaS startups frequently run into operational issues such as:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-user-retention-struggles\"><strong>User retention struggles<\/strong><\/h4>\n\n\n\n<p>SaaS startups rely on subscription revenue, so they need to retain customers over long periods of time to stay profitable. <\/p>\n\n\n\n<p>As your company grows, delivering ongoing value that fuels lengthy subscriptions gets difficult without real-time KPIs. <\/p>\n\n\n\n<p>You need to be able to monitor performance,&nbsp; gauge user sentiment, and strategize in real time. That\u2019s hard to do without automation.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-difficulty-securing-funding\"><strong>Difficulty securing funding<\/strong><\/h4>\n\n\n\n<p>The venture capital fundraising environment for SaaS startups has grown more competitive in recent years with the end of zero interest rate policies. <\/p>\n\n\n\n<p>Tech startups have to be meticulous in presenting investor KPIs and proving their revenue model to meet funding objectives. <\/p>\n\n\n\n<p>This becomes steadily more difficult and complex as startups scale and investors&#8217; expectations rise.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-compliance-missteps\"><strong>Compliance missteps<\/strong><\/h4>\n\n\n\n<p>When a SaaS startup is in its early days, ASC 606 compliance and revenue recognition are fairly straightforward. <\/p>\n\n\n\n<p>However, as companies scale, recognizing revenue in tandem with thousands or tens of thousands of customer contracts becomes a true logistical challenge. <\/p>\n\n\n\n<p>Without automation, companies risk substantial revenue leakage and non-compliance fines as their regulatory needs grow more complex.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69da1445ebf88&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69da1445ebf88\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1058\" height=\"810\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/11\/Image-1-2-1058x810.jpg\" alt=\"A screenshot of the Sage Intacct Revenue Recognition dashboard.\" class=\"wp-image-25998\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/11\/Image-1-2-1058x810.jpg 1058w, https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/11\/Image-1-2-768x588.jpg 768w, https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/11\/Image-1-2.jpg 1416w\" sizes=\"auto, (max-width: 1058px) 100vw, 1058px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-non-scalable-infrastructure\"><strong>Non-scalable infrastructure<\/strong><\/h4>\n\n\n\n<p>Startup growth puts tremendous pressure on your accounting systems. <\/p>\n\n\n\n<p>Unless you&#8217;re equipped with<a href=\"https:\/\/www.sage.com\/en-us\/blog\/cloud-native-financial-management-guide-for-saas-companies\/\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>cloud-native accounting software<\/strong><\/a> that can scale alongside your company, you&#8217;ll have a hard time growing smoothly and hitting your financial goals.<\/p>\n\n\n\n<p>For SaaS CFOs, it&#8217;s not enough to seek growth for its own sake. <\/p>\n\n\n\n<p>You can only get so far with that philosophy before you encounter problems. <\/p>\n\n\n\n<p>You need to lay the groundwork for frictionless growth all the way through IPO, and that starts with your accounting software.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sage-for-saas-and-technology-offers-frictionless-growth-through-ipo\"><strong>Sage for SaaS and Technology offers frictionless growth through IPO<\/strong><\/h2>\n\n\n\n<p><strong><a href=\"https:\/\/www.sage.com\/en-us\/industry\/subscription-saas\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sage for SaaS and Technology<\/a><\/strong> helps startups bypass growing pains to scale seamlessly from pre-seed to IPO and beyond. <\/p>\n\n\n\n<p>From early stage SaaS startups to late stage tech companies getting organized for an IPO, Sage&#8217;s new software bundle can help tech companies achieve truly frictionless growth.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-early-stage-saas-startups-start-simple-scale-big\"><strong>Early-stage SaaS startups: start simple, scale big<\/strong><\/h2>\n\n\n\n<p>Throughout their lifecycle, startups&#8217; priorities and financial objectives need to evolve in alignment with investors&#8217; expectations. <\/p>\n\n\n\n<p>Otherwise, you&#8217;ll experience significant friction as you pass through your funding rounds, and you may miss your funding objectives altogether.<\/p>\n\n\n\n<p>For early-stage startups, the goal is to prove to investors that you have a viable revenue model.<\/p>\n\n\n\n<p>To accomplish that, you need investor metrics like cash flow, customer lifetime value (CLTV), monthly and annual recurring revenue (ARR and MRR), and customer acquisition cost (CAC).<\/p>\n\n\n\n<p>Sage\u2019s software bundle for tech companies supplies all those KPIs and hundreds more, updated in real time with best-in-class accounting AI. <\/p>\n\n\n\n<p>Sage for SaaS and Technology was built to help SaaS CFOs prove their revenue model with:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Essential investor KPIs for real-time business intelligence<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69da1445eccd6&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69da1445eccd6\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"817\" height=\"810\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/11\/Image-2-2-817x810.jpg\" alt=\"\" class=\"wp-image-26001\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/11\/Image-2-2-817x810.jpg 817w, https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/11\/Image-2-2-768x761.jpg 768w, https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/11\/Image-2-2.jpg 1416w\" sizes=\"auto, (max-width: 817px) 100vw, 817px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>AI revenue forecasts to show investors your expected trajectory<\/li>\n\n\n\n<li>A single source of truth (SSOT) to simplify funding round preparation<\/li>\n<\/ul>\n\n\n\n<p>With Sage for SaaS and Technology, everything you need to prove your revenue model is right at your fingertips.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-growth-stage-saas-startups-display-dynamic-growth\"><strong>Growth-stage SaaS startups: display dynamic growth<\/strong><\/h2>\n\n\n\n<p>As your startup scales and you embark on your Series B and Series C funding rounds, your financial and strategic priorities <a href=\"https:\/\/www.sage.com\/en-us\/blog\/hit-your-funding-objectives-across-your-company-lifecycle\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>will need to change<\/strong><\/a>. <\/p>\n\n\n\n<p>At this stage of your startup&#8217;s lifecycle, investors will want to see that your revenue model can keep building on its prior momentum.<\/p>\n\n\n\n<p>Sage for SaaS and Technology sets startups on the path to funding success with essential growth-stage KPIs:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Net dollar retention<\/li>\n\n\n\n<li>Upsells and subscriber renewals<\/li>\n\n\n\n<li>Revenue and customer churn rates<\/li>\n\n\n\n<li>Net change in CMRR, and other vital KPIs<\/li>\n<\/ul>\n\n\n\n<p>In addition to having the metrics growth-stage startups need, Sage for SaaS and Technology gives SaaS CFOs access to automated revenue recognition, 300+ subscription billing models, interactive financial reporting, and other essentials for growth stage tech companies.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-late-stage-pre-ipo-everything-you-need-to-go-public\"><strong>Late-stage, pre-IPO: Everything you need to go public<\/strong><\/h2>\n\n\n\n<p>As your SaaS startup approaches the pre-sale or pre-IPO stage, your operational needs become much more complex. <\/p>\n\n\n\n<p>At this stage, most companies are operating internationally or aiming to, which introduces new accounting challenges and nuances.<\/p>\n\n\n\n<p>Sage&#8217;s new software bundle has all the accounting tools CFOs need to build a thriving global enterprise:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Seamless FX<\/li>\n\n\n\n<li>Global consolidations<\/li>\n\n\n\n<li>Multi-entity accounting<\/li>\n\n\n\n<li>International tax automation<\/li>\n<\/ul>\n\n\n\n<p>Sage for SaaS and Technology can help you nail your late-stage funding rounds with investor KPIs like profitability and gross margin.&nbsp;<\/p>\n\n\n\n<p>At this stage, most tech companies have upgraded their accounting software multiple times to accommodate the growth of their business and access the investor KPIs they need. <\/p>\n\n\n\n<p>Sage for SaaS and Technology is a convenient yet robust software bundle that can carry your startup from pre-seed to IPO and beyond.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-once-you-ve-gone-public-you-ll-need-to-walk-the-compliance-tightrope\"><strong>Once you&#8217;ve gone public, you&#8217;ll need to walk the compliance tightrope<\/strong><\/h2>\n\n\n\n<p>Once you&#8217;ve taken your company public, you&#8217;ll need to double down on compliance. <\/p>\n\n\n\n<p>Public companies are subject to much closer federal scrutiny, and financial penalties for regulatory lapses are often far more severe. <\/p>\n\n\n\n<p>You\u2019ll be required to follow additional regulatory standards, such as the Sarbanes-Oxley Act of 2002 (SOX). <\/p>\n\n\n\n<p>SOX compliance involves stringent financial reporting and record-keeping requirements, and approaching it manually involves a mountain of work.<\/p>\n\n\n\n<p>Sage for SaaS and Technology features automated SOX compliance workflows that can save you time, money, and regulatory headaches. <\/p>\n\n\n\n<p>It&#8217;s even equipped to handle the corporate governance mandates in SOX section 302, which holds CFOs personally liable for financial reporting errors.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-hit-the-ground-running-with-sage-s-guided-implementation\"><strong>Hit the ground running with Sage&#8217;s guided implementation<\/strong><\/h2>\n\n\n\n<p>No matter where you are on your IPO journey, you can&#8217;t afford to waste time on a lengthy or complicated software implementation. <\/p>\n\n\n\n<p>Sage for SaaS and Technology includes a guided implementation built on Sage&#8217;s best practices refined over thousands of software deployments.<\/p>\n\n\n\n<p>You don&#8217;t need to talk to anyone in sales or jump through any hoops to get started. <\/p>\n\n\n\n<p>Everything you need to start getting value from the software is available right out of the box, for frictionless growth through IPO and beyond.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sage-for-saas-and-technology-streamlines-the-journey-to-ipo\"><strong>Sage for SaaS and Technology streamlines the journey to IPO<\/strong><\/h2>\n\n\n\n<p>These days, higher interest rates and cutthroat competition mean that your startup&#8217;s IPO journey will be an uphill battle without the right tools. <\/p>\n\n\n\n<p><a href=\"https:\/\/www.sage.com\/en-us\/industry\/subscription-saas\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sage for SaaS and Technology<\/a> can help your company achieve frictionless finance automation to scale through IPO.<\/p>\n\n\n\n<p>To learn more, <strong><a href=\"https:\/\/www.sage.com\/en-us\/sage-business-cloud\/intacct\/resources\/product-tours\/saas\/\" target=\"_blank\" rel=\"noreferrer noopener\">click here<\/a><\/strong><\/p>\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Subscribe to our Sage Advice Newsletter<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Get our latest business advice delivered directly to your inbox.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-ab515c6e-7e90-4c2f-a67e-113872516e8b\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Subscribe<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1073797282-1440x810.jpg\" class=\"single-cta__image\" alt=\"Working from home with tea in hand\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1073797282-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Can your accounting suite take you through IPO? Sage for SaaS and Technology has everything startups need to sail through their funding rounds and go public. <\/p>\n","protected":false},"author":1433,"featured_media":25672,"menu_order":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"footnotes":""},"categories":[46,48],"tags":[145,334,427,396],"business_type":[41],"lilypad":[],"context":[],"industry":[450],"persona":[100],"imagine_tag":[444,471,501],"coauthors":[599],"class_list":["post-25997","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-growth-customers","category-technology-innovation","tag-artificial-intelligence","tag-automation","tag-cfo","tag-cfo-3-0","business_type-growing-business","industry-software-saas"],"sage_meta":{"region":"en-us","author_name":"David Appel","featured_image":"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2024\/10\/BrandShoot-LND_June2024_Financial-Services_0169.jpg","imagine_tags":{"444":"Intacct Medium Business","471":"SaaS","501":"Subscription Saas David Appel"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice US","distributor_original_site_url":"https:\/\/www.sage.com\/en-us\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts\/25997","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/users\/1433"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/comments?post=25997"}],"version-history":[{"count":0,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts\/25997\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/media\/25672"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/media?parent=25997"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/categories?post=25997"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/tags?post=25997"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/business_type?post=25997"},{"taxonomy":"lilypad","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/lilypad?post=25997"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/context?post=25997"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/industry?post=25997"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/persona?post=25997"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/imagine_tag?post=25997"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/coauthors?post=25997"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}