{"id":3129,"date":"2023-01-07T08:00:00","date_gmt":"2023-01-07T13:00:00","guid":{"rendered":"https:\/\/www.sage.com\/en-us\/blog\/?p=3129"},"modified":"2026-02-12T04:23:54","modified_gmt":"2026-02-12T09:23:54","slug":"5-things-you-wont-find-on-your-balance-sheet","status":"publish","type":"post","link":"https:\/\/www.sage.com\/en-us\/blog\/5-things-you-wont-find-on-your-balance-sheet\/","title":{"rendered":"5 things you won\u2019t find on your balance sheets"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-us\/blog\/category\/money-matters\/\" class=\"entry-header__link\">Money Matters<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\t5 things you won\u2019t find on your balance sheets\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2023-01-07T08:00:00-05:00\">January 7, 2023<\/time><\/span><span class=\"reading-time\"> min read<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"5 things you won\u2019t find on your balance sheets\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/en-us\/blog\/5-things-you-wont-find-on-your-balance-sheet\/\"\n\t\t\tdata-share-text=\"Please read this interesting article\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Share<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copy Link<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copied<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n<\/header>\n\n\n\n<div class=\"wp-block-post-author\">\n\t\t\t<div class=\"co-authors\">\n\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/en-us\/blog\/author\/geniwhitehouse\/\">\n\t\t\t\t<img decoding=\"async\" alt=\"\" src=\"https:\/\/www.sage.com\/en-gb\/blog\/wp-content\/uploads\/sites\/10\/2018\/01\/geni-whitehouse.jpeg\" class=\"entry-author__image\" height=\"40\" width=\"40\" fetchpriority=\"high\" \/>\t\t\t\t<span class=\"entry-author__name\">Geni Whitehouse<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t<\/div>\n\n\n\n<p>The equity section of balance sheets is designed to reflect the approximate value of your business at liquidation. As the owner, assets (what you own) less liabilities (what you owe) equal your equity in the business. If you were to sell all of your assets, convert all of your inventory, collect your <a href=\"https:\/\/www.sage.com\/en-us\/accounting-software\/accounts-receivable\/\" target=\"_blank\" rel=\"noopener noreferrer\">customer receivable balances<\/a> and then use your cash and marketable securities to settle any outstanding debts, the remainder would equal that equity figure&#8230;or would it? Probably not.<\/p>\n\n\n<div class=\"single-cta\">\n\t<a\n\t\tclass=\"button button--primary gate-07b2de02-834c-45aa-9ed4-8042b04893e9\"\n\t\trole=\"button\"\n\t\tdata-button-location=\"content_area\"\n\t\thref=\"#gate-07b2de02-834c-45aa-9ed4-8042b04893e9\"\n\t>Download guide<\/a>\n<\/div>\n\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-there-are-some-pieces-of-information-you-won-t-find-on-your-balance-sheets\">There are some pieces of information you won\u2019t find on your balance sheets:<\/h3>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-fair-market-value-of-assets\">Fair market value of assets<\/h2>\n\n\n\n<p>Generally, items on the balance sheet are reflected at cost. While assets that appreciate are not adjusted upwards, assets that decline in value below cost are adjusted downwards.&nbsp;<i>Consider a 10-acre Napa Valley vineyard purchased for $20,000 in 1970. While the balance sheet might show the vineyard land value at $20,000, its current fair market value could be in excess of $100,000 per acre depending upon its location.<\/i><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-intangible-assets-accumulated-goodwill\">Intangible assets (accumulated goodwill)<\/h2>\n\n\n\n<p>What is the value of your business brand and your customer list? Your reputation? Patents? Formulas? Yelp score? All of these intangibles have value if you decide to sell your business. Think about the value of the URL for Amazon.com. The cost of buying the domain name is probably less than $100 per year, but there is a huge intangible value associated with that asset. Of course, if you are selling a business in a forced liquidation, there might be very little intangible value remaining.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-retail-value-of-inventory-on-hand\">Retail value of inventory on hand<\/h2>\n\n\n\n<p>Sellable inventory is generally carried at cost (unless goods have declined in value below cost; in that case, they would be valued at the lower cost or market .) What is GAP\u2019s inventory worth? While it might cost $12 to produce a single pair of jeans, they might sell for $30 or more. The retail value of the total <a href=\"https:\/\/www.sage.com\/en-us\/blog\/inventory-mistakes\/\" target=\"_blank\" rel=\"noopener noreferrer\">inventory<\/a> could greatly exceed its stated value.<\/p>\n\n\n\n<div class=\"single-cta gated-content\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">A guide to small business finance<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>In this guide we&#8217;ll walk you through the financial statements every small business owner should understand and explain the accounting formulas you should know.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-07b2de02-834c-45aa-9ed4-8042b04893e9\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Download guide<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1327779575-1440x810.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1327779575-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-value-of-your-team\">Value of your team<\/h2>\n\n\n\n<p>Your team\u2019s accumulated expertise, while not recorded on any financial statement, might have value to a potential business buyer. How much expertise is at the core of Zappo\u2019s success? Do you think that factored into their $1.2 billion selling price to Amazon?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-value-of-processes\">Value of processes<\/h2>\n\n\n\n<p>The way you do things could be just as valuable as anything you sell. You won\u2019t find that as an asset on the balance sheet. Ask the folks at McDonald&#8217;s how they consistently deliver the same hamburger everywhere you go. Those processes account for much of the cost of entry for new franchisees.<\/p>\n\n\n\n<p>There are also accounting estimates reflected on the balance sheet. While required in order to have financial statements that conform with <a href=\"https:\/\/www.sage.com\/en-us\/blog\/glossary\/generally-accepted-accounting-principles-gaap\/\" target=\"_blank\" rel=\"noopener noreferrer\">GAAP<\/a> (Generally Accepted Accounting Principles), these estimated adjustments do not always equate to market value at liquidation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-depreciation\">Depreciation<\/h2>\n\n\n\n<p>This is an estimate of the wear and tear on&nbsp;fixed assets (items that last longer than a year).&nbsp;If you maintain your assets in an exemplary fashion, they could be worth more than your adjusted book value. On the other hand, assets that are poorly maintained could be worth less than their depreciated (or net book) value.<\/p>\n\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Boss your finances with Sage 50cloud<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Enjoy less admin, more automation, simplified payroll, and get paid faster with Sage 50cloud.<\/p>\n<p>&nbsp;<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.sage.com\/en-us\/products\/sage-50cloud\/#gate-47450dd8-67ad-4add-a931-3850268e87ad\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tid=\"cta-id-6719\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-button-location=\"cta_box\"\n\t\t\t\t\t\t\t\t\t\t\t>Take a test drive today!<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1279589946-1440x810.jpg\" class=\"single-cta__image\" alt=\"woman putting on headset working on computer\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1279589946-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-amortization\">Amortization<\/h2>\n\n\n\n<p>Purchased intangible assets like a brand name or trademark generally have a limited life. Amortization is an estimated adjustment made each year to reflect the declining value of the asset over that life. At liquidation, the remaining market value of the asset could be vastly different from its cost less accumulated amortization.<strong>&nbsp;<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-lifo-reserve\">LIFO reserve<\/h2>\n\n\n\n<p>This is an accounting adjustment made to adjust inventory costs for inflation over time. Inventory recorded net of LIFO adjustments may be worth more or less than its adjusted market value when sold.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-reserve-for-bad-debts\">Reserve for bad debts<\/h2>\n\n\n\n<p>For financial statement purposes, customer accounts that remain uncollectible over expected periods are written off in the form of a reserve entry. At the time of liquidation, these accounts could be collectible in an amount that is higher or lower than the net adjusted book value.<\/p>\n\n\n\n<p>Balance sheets reflect a conservative view of the value of your business assets. If you are considering a sale of your business, you might want to hire a business valuation expert to determine the fair market value of items that are reflected on and off your company\u2019s balance sheet.<\/p>\n\n\n\n<p><small><em>Editor&#8217;s note: This article was originally published in December 2017 and has been updated for relevance.&nbsp;<\/em><\/small><\/p>\n\n\n<div class=\"gate-ab515c6e-7e90-4c2f-a67e-113872516e8b wp-block-sage-subscription-form\"><div class=\"gcdc-loader gcv2-loader\"><\/div><\/div>\n\n\n<div class=\"single-cta gated-content\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Small business survival toolkit<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Get your free guide, business plan template, and cash flow forecast template to help you run your business and achieve your goals.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-aee5a8c2-281d-42bb-8da2-eda5b62f63c6\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Download your free toolkit<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"single-cta__downloads\">\n\t\t\t\t\t\n\t\t\t\t\t10,548 readers have downloaded this toolkit\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1327127856-1440x810.jpg\" class=\"single-cta__image\" alt=\"Female hands working on a laptop\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-1327127856-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The equity section of balance sheets is designed to reflect the approximate value of your business at liquidation. As the owner, assets (what you own) less liabilities (what you owe) equal your equity in the business. If you were to sell all of your assets, convert all of your inventory, collect your customer receivable balances [&hellip;]<\/p>\n","protected":false},"author":392,"featured_media":9177,"menu_order":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"footnotes":""},"categories":[43],"tags":[110],"business_type":[40],"lilypad":[],"context":[102],"industry":[57,58,54],"persona":[96],"imagine_tag":[222,230,231],"coauthors":[710],"class_list":["post-3129","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-money-matters","tag-accounting-101","business_type-small-business","industry-financial-services","industry-nonprofit","industry-retail"],"sage_meta":{"region":"en-us","author_name":"Geni Whitehouse","featured_image":"https:\/\/www.sage.com\/en-us\/blog\/wp-content\/uploads\/sites\/2\/2022\/04\/GettyImages-147205362.jpg","imagine_tags":{"222":"Accountants","230":"Small business","231":"Start up business"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice US","distributor_original_site_url":"https:\/\/www.sage.com\/en-us\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts\/3129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/users\/392"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/comments?post=3129"}],"version-history":[{"count":1,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts\/3129\/revisions"}],"predecessor-version":[{"id":34715,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/posts\/3129\/revisions\/34715"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/media\/9177"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/media?parent=3129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/categories?post=3129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/tags?post=3129"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/business_type?post=3129"},{"taxonomy":"lilypad","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/lilypad?post=3129"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/context?post=3129"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/industry?post=3129"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/persona?post=3129"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/imagine_tag?post=3129"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/en-us\/blog\/api\/wp\/v2\/coauthors?post=3129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}