{"id":69117,"date":"2021-06-23T17:26:18","date_gmt":"2021-06-23T15:26:18","guid":{"rendered":"https:\/\/www.sage.com\/en-za\/blog\/?p=69117"},"modified":"2026-01-29T15:32:56","modified_gmt":"2026-01-29T13:32:56","slug":"how-digital-supply-chains-can-solve-wholesale-distribution-inefficiencies","status":"publish","type":"post","link":"https:\/\/www.sage.com\/en-za\/blog\/how-digital-supply-chains-can-solve-wholesale-distribution-inefficiencies\/","title":{"rendered":"How digital supply chains can solve wholesale distribution inefficiencies"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/en-za\/blog\/category\/technology-innovation\/\" class=\"entry-header__link\">Technology &amp; Innovation<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tHow digital supply chains can solve wholesale distribution inefficiencies\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2021-06-23T17:26:18+02:00\">Jun 23, 2021<\/time><\/span><span class=\"reading-time\"> min read<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"How digital supply chains can solve wholesale distribution inefficiencies\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/en-za\/blog\/how-digital-supply-chains-can-solve-wholesale-distribution-inefficiencies\/\"\n\t\t\tdata-share-text=\"Please read this interesting article\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Share<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copy Link<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copied<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n<\/header>\n\n\n\n<div class=\"wp-block-post-author\">\n\t\t\t<div class=\"co-authors\">\n\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/en-za\/blog\/author\/charlottedanby\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2021\/05\/Charlotte-350x350.jpg\" class=\"entry-author__image\" alt=\"\" srcset=\"https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2021\/05\/Charlotte-350x350.jpg 350w, https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2021\/05\/Charlotte-768x768.jpg 768w, https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2021\/05\/Charlotte-810x810.jpg 810w, https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2021\/05\/Charlotte.jpg 1200w\" sizes=\"auto, (max-width: 40px) 100vw, 40px\" \/>\t\t\t\t<span class=\"entry-author__name\">Charlotte Danby<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t<\/div>\n\n\n\n<p>Wholesale distributors face a number of internal and external challenges. Their most pressing priority is the need to close the information gap between their business operations and their customers. In today\u2019s digital era, customer demands shift rapidly, carry enormous influence, and need responsive, relevant attention.<\/p>\n\n\n\n<p>To keep up with their customers\u2019 ever-changing wants and needs, wholesale distributors have to manage diverse and complex product inventories \u2013 as well as fluctuating supply chains. As a result, savvy wholesale distributors are <a href=\"https:\/\/www.sage.com\/en-za\/blog\/4-major-shifts-driving-the-future-of-finance\/\">embracing digital transformation<\/a> to empower their operations with end-to-end visibility, data intelligence, agility, and speed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-out-with-the-old-in-with-the-new\">Out with the old, in with the new<\/h2>\n\n\n\n<p>Legacy IT infrastructure, such as financial ERP systems, are simply not smart enough to give wholesale distribution businesses sustainable competitive advantages. And yet, according to IDC research, at least 40% of companies worldwide are stuck in an ERP technical debt with heavily customised and functionally specific systems.<\/p>\n\n\n\n<p>If your business still relies on archaic technologies, chances are it is struggling to deliver fast, efficient, and customer-centric distribution \u2013 non-negotiable KPIs for enterprises striving for success in the global digital economy. If, for example, your business consistently suffers from an imbalance in supply and demand, resulting in too much unwanted stock or not enough goods to satisfy customers, then it is high time to invest in cloud-enabled intelligent software.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-price-of-inefficiency\">The price of inefficiency<\/h2>\n\n\n\n<p>The price of inefficiency is high: excess, unwanted products cut into profit and revenue, and dissatisfied customers can reduce a brand\u2019s reputational value with just a few clicks. To build and protect your business\u2019s market position, you need to improve your customer service performance and deliver a superior value chain experience. To do that, you need to identify and fix the inefficiencies that currently undermine your growth potential. And yes, to do that, you need to digitally transform your operations.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.sage.com\/en-za\/blog\/digital-transformation-is-about-mindset-and-possibilities\/\">Digital transformation<\/a> can help your business become more efficient and, as a result, generate increased revenue. In fact, IDC research shows that 32% of distributors see new tech as one of the most important change drivers in their industry. These forward-thinking wholesale enterprises are investing in a new generation of intelligent ERP (iERP) systems to help them manage their costs, boost their profits, engage with customers, and gain real-time visibility into their end-to-end operations. <div class=\"single-cta\">\n\t<a\n\t\tclass=\"button button--primary gate-c5772f1d-94c5-40c4-9744-bec501e3b897\"\n\t\trole=\"button\"\n\t\tdata-button-location=\"content_area\"\n\t\thref=\"#gate-c5772f1d-94c5-40c4-9744-bec501e3b897\"\n\t>Download your free digital transformation in distribution guide<\/a>\n<\/div>\n<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-always-on-visibility\">Always-on visibility<\/h2>\n\n\n\n<p>Today\u2019s global supply chain is an interconnected web that includes an expansive network of production facilities, warehouses, and transportation hubs. To meet customer demand on time, every time, wholesale distributors cannot afford to lose track of their goods at any point. The <a href=\"https:\/\/www.sage.com\/en-za\/blog\/dont-let-outdated-erp-send-your-company-backwards\/\">problem with old ERP systems<\/a> is that they are unable to pinpoint the location of goods along the supply chain with accuracy or in real-time. Nor are they able to provide a comprehensive product history as and when needed.<\/p>\n\n\n\n<p>An iERP system that is adapted to your business model can maintain always-on visibility across your supply chain. Being able to track and trace your processes, suppliers, and customers at all times is crucial to ensuring that delivery schedules are met in the most efficient \u2013 and sustainable \u2013 manner possible.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sustainability-matters\">Sustainability matters<\/h2>\n\n\n\n<p>Distributors worldwide are influenced by consumers, regulations, and new tech to improve their environmental impact and stay relevant. Smart technologies such as <a href=\"https:\/\/www.sage.com\/en-za\/blog\/glossary\/what-is-machine-learning\/\">machine learning<\/a>, <a href=\"https:\/\/www.sage.com\/en-za\/blog\/glossary\/what-is-artificial-intelligence\/\">AI<\/a>, and automation are key components of next-generation ERP.<\/p>\n\n\n\n<p>This advanced IT architecture enables cross-functional collaboration in support of wholesale distributors\u2019 top sustainability efforts: product recycling and reverse logistics, and achieving low to no emissions within internal logistics and internal supply chain operations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-supply-chain-priorities-where-does-the-industry-stand\">Supply chain priorities \u2013 where does the industry stand?<\/h2>\n\n\n\n<p>The wholesale distribution industry is responding to market demands for greater efficiency. More and more businesses are making selective investments in their supply chains over the next 12 months to significantly and steadily improve overall performance over the next two to three years.<\/p>\n\n\n\n<p>The IDC research &nbsp;points to four specific investment areas that are set to transform wholesale distribution and indicates just how much attention they are currently getting from the industry:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Cost reduction and waste elimination \u2013 38%<\/li>\n\n\n\n<li>IT architectural upgrade to modernise operations \u2013 32%<\/li>\n\n\n\n<li>Customer-centricity to improve service performance \u2013 31%<\/li>\n\n\n\n<li>Operational visibility \/ traceability \/ predictability \u2013 25%<\/li>\n<\/ol>\n\n\n\n<p>There is a definite shift towards digitally-enabled, smart, agile, efficient, and always-on distribution processes and practices. Overall, 64% of distributors are choosing operational excellence as their main digital transformation objective.<\/p>\n\n\n\n<p>There is no doubt that the case for harnessing the power of intelligent software, such as an iERP system, is becoming stronger as more and more businesses invest in relevant IT upgrades. The repercussions of falling behind are incredibly costly and can cause irreparable damage. Fortunately, the tide is only just beginning to gather momentum. There is still time to transform your operations and embrace all the benefits of digitised distribution.<\/p>\n\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Move beyond ERP with Sage X3<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Take control of your entire business.<\/p>\n<p>From supply chain to sales with Sage Business Cloud X3. Software for established businesses looking for greater efficiency, flexibility, and insight.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.sage.com\/en-za\/sage-business-cloud\/sage-x3\/\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\tid=\"cta-id-621\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-button-location=\"cta_box\"\n\t\t\t\t\t\t\t\t\t\t\t>Watch Now<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1064\" height=\"810\" src=\"https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2019\/07\/resize-1675x1275-44-1064x810.jpg\" class=\"single-cta__image\" alt=\"Woman in audience raising her hand\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2019\/07\/resize-1675x1275-44-1064x810.jpg 1064w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n\n\n<div class=\"single-cta gated-content\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Digital transformation in distribution<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>How intelligent ERP can enable end-to-end visibility across the distribution value chain<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-c5772f1d-94c5-40c4-9744-bec501e3b897\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Download your free guide<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1064\" height=\"810\" src=\"https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2019\/04\/GettyImages-520705224-1064x810.jpg\" class=\"single-cta__image\" alt=\"Warehouse\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2019\/04\/GettyImages-520705224-1064x810.jpg 1064w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Subscribe to the Sage Advice enewsletter<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Get a roundup of our best business advice in your inbox every month.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-84fe79b5-668d-41f8-a0cc-6229018c4ac9\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Subscribe<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2022\/04\/GettyImages-1181404518-1440x810.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2022\/04\/GettyImages-1181404518-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Wholesale distributors face a number of internal and external challenges. Their most pressing priority is the need to close the information gap between their business operations and their customers. In today\u2019s digital era, customer demands shift rapidly, carry enormous influence, and need responsive, relevant attention. To keep up with their customers\u2019 ever-changing wants and needs, [&hellip;]<\/p>\n","protected":false},"author":1239,"featured_media":512,"menu_order":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"footnotes":""},"categories":[33,28],"tags":[187],"business_type":[3],"lilypad":[],"context":[],"industry":[346],"persona":[8,9,13],"imagine_tag":[98,56],"coauthors":[441],"class_list":["post-69117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-planning","category-technology-innovation","tag-erp","business_type-medium-business","industry-manufacturing"],"sage_meta":{"region":"en-za","author_name":"Charlotte Danby","featured_image":"https:\/\/www.sage.com\/en-za\/blog\/wp-content\/uploads\/sites\/9\/2019\/04\/GettyImages-835976500.jpg","imagine_tags":{"98":"Distribution","56":"ERP"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice South Africa","distributor_original_site_url":"https:\/\/www.sage.com\/en-za\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/posts\/69117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/users\/1239"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/comments?post=69117"}],"version-history":[{"count":0,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/posts\/69117\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/media\/512"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/media?parent=69117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/categories?post=69117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/tags?post=69117"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/business_type?post=69117"},{"taxonomy":"lilypad","embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/lilypad?post=69117"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/context?post=69117"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/industry?post=69117"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/persona?post=69117"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/imagine_tag?post=69117"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/en-za\/blog\/api\/wp\/v2\/coauthors?post=69117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}