{"id":699,"date":"2020-07-01T11:12:54","date_gmt":"2020-07-01T09:12:54","guid":{"rendered":"https:\/\/www.sage.com\/fr-be\/blog\/?p=699"},"modified":"2025-10-28T14:35:43","modified_gmt":"2025-10-28T13:35:43","slug":"livre-blanc-assurez-vous-detre-toujours-paye","status":"publish","type":"post","link":"https:\/\/www.sage.com\/fr-be\/blog\/livre-blanc-assurez-vous-detre-toujours-paye\/","title":{"rendered":"Livre blanc: Assurez-vous d&rsquo;\u00eatre toujours pay\u00e9"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/fr-be\/blog\/category\/gestion-financiere\/\" class=\"entry-header__link\">Gestion Financi\u00e8re<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tLivre blanc: Assurez-vous d&rsquo;\u00eatre toujours pay\u00e9\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \">Publi\u00e9 le <time class=\"entry-date published\" datetime=\"2020-07-01T11:12:54+02:00\">juillet 1, 2020<\/time><\/span><span class=\"reading-time\"> min de lecture<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"Livre blanc: Assurez-vous d&rsquo;\u00eatre toujours pay\u00e9\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/fr-be\/blog\/livre-blanc-assurez-vous-detre-toujours-paye\/\"\n\t\t\tdata-share-text=\"Veuillez lire cet article int\u00e9ressant\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Partager<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copier le lien<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copi\u00e9<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n\t<\/header>\n\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/fr-be\/blog\/author\/ashleyhindsman\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2025\/02\/Ashley-Thompson-350x350.jpg\" class=\"entry-author__image\" alt=\"Ashley Thompson\" srcset=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2025\/02\/Ashley-Thompson-350x350.jpg 350w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2025\/02\/Ashley-Thompson.jpg 600w\" sizes=\"auto, (max-width: 40px) 100vw, 40px\" \/>\t\t\t\t<span class=\"entry-author__name\">Ashley Thompson<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n\n\n<p>Dans ce guide, nous explorerons comment vous pouvez changer la fa\u00e7on dont vous communiquez avec vos clients afin d\u2019\u00eatre pay\u00e9 plus rapidement. Nous avons compil\u00e9 ces conseils \u00e0 partir des entretiens men\u00e9s aupr\u00e8s de gestionnaires de comptes clients et d\u2019experts de la vente. Mais tout d\u2019abord, nous devons savoir \u00e0 quel type de client vous avez affaire.<\/p>\n\n\n\n<p>Plus vous en savez sur vos clients, plus vous avez de chances d\u2019\u00eatre pay\u00e9 en temps et en heure, voire en avance. R\u00e9pondez \u00e0 quelques questions pour <mark class=\"highlight-and-share\">apprendre \u00e0 connaitre votre client : c&rsquo;est un perfectionniste, un client d\u00e9bord\u00e9 ou un procrastinateur ?<\/mark> Nous vous donnerons des conseils en mati\u00e8re de facturation et sur la fa\u00e7on de b\u00e2tir une relation avec ce client.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-pourquoi-les-clients-mettent-du-temps-a-payer\">Pourquoi les clients mettent du temps \u00e0 payer<\/h2>\n\n\n\n<p><mark class=\"highlight-and-share\">C\u2019est difficile \u00e0 croire, mais notre rapport de 2017 a montr\u00e9 que 35 % des clients n\u2019ont pas de raison valable pour payer en retard.<\/mark> En m\u00eame temps, 40% des petites et moyennes entreprises consid\u00e8rent que garantir <a href=\"https:\/\/www.sage.com\/fr-be\/blog\/service-client-maintenir-la-qualite-de-la-relation\/\" target=\"_blank\" rel=\"noopener noreferrer\">une bonne relation client<\/a> est le principal frein \u00e0 la relance de factures impay\u00e9es. Mais d\u2019apr\u00e8s notre exp\u00e9rience, la solution \u00e0 ce probl\u00e8me est li\u00e9e aux pr\u00e9occupations des PME &#8211; les relations avec les clients.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-ameliorer-la-relation-client\">Am\u00e9liorer la relation client<\/h2>\n\n\n\n<p>Pour certains, courir apr\u00e8s les paiements en retard est une <a href=\"https:\/\/www.sage.com\/fr-be\/blog\/le-deficit-de-productivite-a-augmente-de-26-en-lespace-dun-an\/\" target=\"_blank\" rel=\"noopener noreferrer\">t\u00e2che administrative aga\u00e7ante<\/a> qui empi\u00e8te sur leur vie de famille. Pour d\u2019autres, c\u2019est un probl\u00e8me anxiog\u00e8ne qui les force \u00e0 mettre dans la balance leur besoin d\u2019argent d\u2019un c\u00f4t\u00e9 et leur d\u00e9sir d\u2019\u00e9viter les conversations g\u00eanantes avec leurs clients de l\u2019autre. Mais les bons comptes font les bons amis, et se faire payer est un \u00e9l\u00e9ment essentiel de toute relation professionnelle fructueuse. Comme pour la plupart des relations, celles que vous entretenez avec vos clients en sortiront renforc\u00e9es si vous arrivez \u00e0 comprendre leurs motivations et les sources de tension.<\/p>\n\n\n\n<p>Le livre blanc traite des sujets suivants, entre autres :<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Pourquoi les clients mettent du temps \u00e0 payer<\/li>\n\n\n\n<li>Am\u00e9liorer votre relation client<\/li>\n\n\n\n<li>Interview avec Julie Wacker<\/li>\n\n\n\n<li>Quiz rapide : apprenez \u00e0 conna\u00eetre vos clients<\/li>\n\n\n\n<li>Le client perfectionniste<\/li>\n\n\n\n<li>Le client d\u00e9bord\u00e9<\/li>\n\n\n\n<li>Le client procrastinateur<\/li>\n\n\n\n<li>Encourager le client \u00e0 payer en temps et en heure<\/li>\n\n\n\n<li>Avant, au cours, et juste avant de finir le travail<\/li>\n\n\n\n<li>Lorsque vous envoyez la facture<\/li>\n\n\n\n<li>Une \u00e0 quatre semaines apr\u00e8s l&rsquo;envoi de la facture<\/li>\n\n\n\n<li>Tactique de la derni\u00e8re chance<\/li>\n\n\n\n<li>Apr\u00e8s le paiement<\/li>\n<\/ol>\n\n\n\n<p>Nous avons piqu\u00e9 votre curiosit\u00e9&nbsp;? N\u2019h\u00e9sitez pas \u00e0 t\u00e9l\u00e9charger ce livre blanc.<\/p>\n\n\n\n<div class=\"single-cta gated-content\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Livre blanc: Assurez-vous d&rsquo;\u00eatre toujours pay\u00e9<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Dans ce guide, nous explorerons comment vous pouvez changer la fa\u00e7on dont vous communiquez avec vos clients afin d\u2019\u00eatre pay\u00e9 plus rapidement. Nous avons compil\u00e9 ces conseils \u00e0 partir des entretiens men\u00e9s aupr\u00e8s de gestionnaires de comptes clients et d\u2019experts de la vente.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-ca9dc6b0-a954-450e-94ba-cd3afbbea141\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>T\u00e9l\u00e9chargez le livre blanc<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"single-cta__downloads\">\n\t\t\t\t\t\n\t\t\t\t\t1,002 lecteurs ont t\u00e9l\u00e9charg\u00e9 ce guide\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-814559004-1440x810.jpg\" class=\"single-cta__image\" alt=\"Une g\u00e9rante est pay\u00e9e par un client\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-814559004-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n<section class=\"more-topics alignfull has-grey-light-background-color wp-block-sage-post-topics\">\n\t<div class=\"container\">\n\t\t<div class=\"row\">\n\t\t\t<div class=\"col col-12 col-lg-4\">\n\t\t\t\t<h3 class=\"more-topics__title h2\">Parcourir plus de sujets depuis cet article<\/h3>\n\t\t\t<\/div>\n\t\t\t<div class=\"col col-12 col-lg-8\">\n\t\t\t\t<ul class=\"post-tags__list\">\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/fr-be\/blog\/tag\/fidelisation\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tFid\u00e9lisation\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/fr-be\/blog\/tag\/paiement-securise\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tPaiement s\u00e9curis\u00e9\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li class=\"post-tags__item\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/fr-be\/blog\/tag\/perspectives-financieres\/\" class=\"post-tags__link button button--secondary\">\n\t\t\t\t\t\t\t\tPerspectives financi\u00e8res\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<div class=\"alignfull wp-block-sage-related-posts\">\n\t<section class=\"related-posts card-grid has-dark-background-color\">\n\t<div class=\"container\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t<div class=\"col\">\n\t\t\t\t\t<h2 class=\"related-posts__heading related-posts__heading--featured h1\">Explorez plus d\u2019articles enrichissants<\/h2>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"row related-posts__featured\">\n\t\t\t\t<div class=\"col card-grid__item\">\n\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-0 post-988 post type-post status-publish format-standard has-post-thumbnail hentry category-digitalisation-tendances category-gestion-financiere tag-comptabilite tag-facture-electronique tag-paiement-securise tag-paiements-electroniques business_type-artisan-et-petite-entreprise business_type-petite-et-moyenne-entreprise card-post--is-clickable\"\n>\n\t<div class=\"card-post__media-wrapper\">\n\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-1193068676-1440x810.jpg\" class=\"card-post__image\" alt=\"Une femme travaille sur son ordinateur portable et elle veut automatiser la facturation.\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-1193068676-684x384.jpg 684w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-1193068676-768x432.jpg 768w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-1193068676-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"card-post__content\">\n\t\t\t\t\t<div class=\"card-post__label\">Recommand\u00e9<\/div>\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2025-06-06T09:05:00+02:00\">juin 6, 2025<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">4 min de lecture<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h3\">\n\t\t\t\t\t\t\t<a\n\t\t\t\t\tclass=\"card-post__title-link\"\n\t\t\t\t\thref=\"https:\/\/www.sage.com\/fr-be\/blog\/e-facturation-et-automatisation-sont-synonymes-de-paiements-plus-diligents\/\"\n\t\t\t\t>\n\t\t\t\n\t\t\tE-facturation et automatisation sont synonymes de paiements plus diligents\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/p>\n\n\t\t\n\t\t\t\t\t<p class=\"card-post__description\">\n\t\t\t\tLes paiements tardifs des fournisseurs peuvent \u00eatre une cause majeure de soucis de tr\u00e9sorerie au sein de votre entreprise. La facturation \u00e9lectronique peut y rem\u00e9dier ! Ce billet de blog vous d\u00e9voile les quatre fa\u00e7ons dont un syst\u00e8me de facturation \u00e9lectronique automatis\u00e9 peut aider votre entreprise.\t\t\t<\/p>\n\t\t\n\t\t\t<\/div>\n\n\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<div class=\"row related-posts__non-featured\">\n\t\t\t\t<div class=\"col col-12\">\n\t\t\t\t\t<h2 class=\"related-posts__heading related-posts__heading--more h4\">En savoir plus sur ce sujet<\/h2>\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-1 post-950 post type-post status-publish format-standard has-post-thumbnail hentry category-digitalisation-tendances category-gestion-financiere category-legal-reglementation tag-comptabilite tag-facture-electronique tag-perspectives-financieres tag-reglementation business_type-artisan-et-petite-entreprise business_type-petite-et-moyenne-entreprise\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/fr-be\/blog\/facture-electronique-que-doit-elle-contenir\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-1327127856-684x384.jpg\" class=\"card-post__image\" alt=\"Des mains en train de taper sur un ordinateur portable, d&#039;une femme qui fait sa facture \u00e9lectronique.\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-1327127856-684x384.jpg 684w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-1327127856-768x432.jpg 768w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-1327127856-1440x810.jpg 1440w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2025-03-20T01:20:00+01:00\">mars 20, 2025<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">4 min de lecture<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tFacture \u00e9lectronique : que doit-elle contenir ?\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-2 post-1966 post type-post status-publish format-standard has-post-thumbnail hentry category-digitalisation-tendances tag-comptabilite tag-facture-electronique tag-perspectives-financieres tag-reglementation business_type-artisan-et-petite-entreprise business_type-petite-et-moyenne-entreprise business_type-expertise-comptable industry-services\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/fr-be\/blog\/facture-electronique-le-futur-standard\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2023\/05\/reglementation-facture-electronique-684x384.jpg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2023\/05\/reglementation-facture-electronique-684x384.jpg 684w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2023\/05\/reglementation-facture-electronique-768x580.jpg 768w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2023\/05\/reglementation-facture-electronique-1073x810.jpg 1073w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2025-02-24T01:24:00+01:00\">f\u00e9vrier 24, 2025<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">4 min de lecture<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tLa facture \u00e9lectronique devient la norme\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-3 post-3024 post type-post status-publish format-standard has-post-thumbnail hentry category-croissance-strategie-clients tag-competitivite tag-fidelisation tag-strategie-commerciale business_type-artisan-et-petite-entreprise business_type-petite-et-moyenne-entreprise business_type-expertise-comptable\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/fr-be\/blog\/le-pouvoir-du-client-en-tant-quambassadeur\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2024\/12\/2436-684x384.jpg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2024\/12\/2436-684x384.jpg 684w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2024\/12\/2436-768x512.jpg 768w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2024\/12\/2436-1215x810.jpg 1215w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2024-12-18T12:26:37+01:00\">d\u00e9cembre 18, 2024<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">11 min de lecture<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tLe pouvoir du client en tant qu\u2019ambassadeur\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t<div class=\"col col-6 col-lg-3 card-grid__item\">\n\t\t\t\t\t\t<article\n\t\tclass=\"card-post related-post related-post-4 post-3013 post type-post status-publish format-standard has-post-thumbnail hentry category-guides-et-modeles-gratuits tag-fidelisation business_type-expertise-comptable\"\n>\n\t\t\t<a\n\t\t\tclass=\"card-post__link\"\n\t\t\thref=\"https:\/\/www.sage.com\/fr-be\/blog\/comment-organiser-des-reunions-client-fructueuses-check-list-gratuite\/\"\n\t\t\t\t\t>\n\t\t\t<figure class=\"card-post__media\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"684\" height=\"384\" src=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2024\/11\/2431-684x384.jpg\" class=\"card-post__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2024\/11\/2431-684x384.jpg 684w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2024\/11\/2431-768x768.jpg 768w, https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2024\/11\/2431-810x810.jpg 810w\" sizes=\"auto, (min-width: 48em) 250px, (min-width: 30em) 100vw, 100vw\" \/>\t\t\t\n\t\t\t\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t\t\t\t\t<div class=\"card-post__meta\">\n\t\t\t\t\t\t\t\t\t<svg role=\"presentation\" aria-hidden=\"true\" focusable=\"false\" width=\"24\" height=\"24\" class=\"card-post__meta-icon svg-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\"><path d=\"M11.988 2.989a.75.75 0 0 0-.739.761v10.689l-1.72-1.72a.75.75 0 0 0-.957-.099.75.75 0 0 0-.315.776c.031.146.104.28.211.384l3 3a.75.75 0 0 0 1.06 0l3-3a.76.76 0 0 0 .231-.533.74.74 0 0 0-.22-.538q-.108-.106-.247-.164c-.139-.058-.191-.057-.291-.056s-.198.022-.29.061-.174.097-.243.169l-1.72 1.72V3.75a.76.76 0 0 0-.22-.541.76.76 0 0 0-.542-.22zM5.75 8.5C4.24 8.5 3 9.74 3 11.25v7C3 19.76 4.24 21 5.75 21h12.5c1.51 0 2.75-1.24 2.75-2.75v-7c0-1.51-1.24-2.75-2.75-2.75h-3a.76.76 0 0 0-.537.216.74.74 0 0 0-.223.535.76.76 0 0 0 .223.535.74.74 0 0 0 .537.216h3c.699 0 1.25.551 1.25 1.25v7a1.24 1.24 0 0 1-1.25 1.25H5.75a1.24 1.24 0 0 1-1.25-1.25v-7c0-.699.551-1.25 1.25-1.25h3a.76.76 0 0 0 .537-.216.74.74 0 0 0 .223-.535.76.76 0 0 0-.223-.535.75.75 0 0 0-.537-.216z\" \/><\/svg>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2024-11-29T09:55:19+01:00\">novembre 29, 2024<\/time><\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card-post__meta-text\"><span class=\"reading-time\">5 min de lecture<\/span><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<p class=\"card-post__title h5\">\n\t\t\tComment organiser des r\u00e9unions client fructueuses \u2013 check-list gratuite\t\t<\/p>\n\n\t\t\t<\/a>\n\t\n\t\n\t\t\n\t\n\t<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dans ce guide, nous explorerons comment vous pouvez changer la fa\u00e7on dont vous communiquez avec vos clients afin d\u2019\u00eatre pay\u00e9 plus rapidement. Nous avons compil\u00e9 ces conseils \u00e0 partir des entretiens men\u00e9s aupr\u00e8s de gestionnaires de comptes clients et d\u2019experts de la vente. Mais tout d\u2019abord, nous devons savoir \u00e0 quel type de client vous [&hellip;]<\/p>\n","protected":false},"author":103,"featured_media":1435,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"sage_hide_published_date":false,"sage_hide_read_time":false,"sage_hide_share_buttons":false,"footnotes":""},"categories":[11,12],"tags":[193,166,209],"business_type":[15,16,18],"context":[],"industry":[],"persona":[23,26,29],"imagine_tag":[151,124,125],"coauthors":[246],"class_list":["post-699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gestion-financiere","category-guides-et-modeles-gratuits","tag-fidelisation","tag-paiement-securise","tag-perspectives-financieres","business_type-artisan-et-petite-entreprise","business_type-petite-et-moyenne-entreprise","business_type-expertise-comptable"],"sage_meta":{"region":"fr-be","author_name":"Ashley Thompson","featured_image":"https:\/\/www.sage.com\/fr-be\/blog\/wp-content\/uploads\/sites\/20\/2022\/04\/GettyImages-814559004.jpg","imagine_tags":{"151":"Finance","124":"Gestion de la paie","125":"Gestion facturation"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice Belgique","distributor_original_site_url":"https:\/\/www.sage.com\/fr-be\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/posts\/699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/users\/103"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/comments?post=699"}],"version-history":[{"count":0,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/posts\/699\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/media\/1435"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/media?parent=699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/categories?post=699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/tags?post=699"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/business_type?post=699"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/context?post=699"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/industry?post=699"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/persona?post=699"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/imagine_tag?post=699"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/fr-be\/blog\/api\/wp\/v2\/coauthors?post=699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}