{"id":8873,"date":"2021-01-05T09:00:19","date_gmt":"2021-01-05T08:00:19","guid":{"rendered":"https:\/\/www.sage.com\/fr-fr\/blog\/?p=8873"},"modified":"2026-02-19T16:59:18","modified_gmt":"2026-02-19T15:59:18","slug":"booster-le-processus-de-vente-guide","status":"publish","type":"post","link":"https:\/\/www.sage.com\/fr-fr\/blog\/booster-le-processus-de-vente-guide\/","title":{"rendered":"Industrie 4.0 : booster le processus de vente &#8211; Tome 1\/6 [guide]"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/categorie\/croissance-et-strategie-clients\/\" class=\"entry-header__link\">Croissance &amp; Strat\u00e9gie clients<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tIndustrie 4.0 : booster le processus de vente &#8211; Tome 1\/6 [guide]\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2021-01-05T09:00:19+01:00\">janvier 5, 2021<\/time><\/span><span class=\"reading-time\"> min de lecture<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"Industrie 4.0 : booster le processus de vente &#8211; Tome 1\/6 [guide]\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/fr-fr\/blog\/booster-le-processus-de-vente-guide\/\"\n\t\t\tdata-share-text=\"Veuillez lire cet article int\u00e9ressant\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Partager<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copier le lien<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copi\u00e9<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n<\/header>\n\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/fr-fr\/blog\/author\/oliviergoupil\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/fr-fr\/blog\/wp-content\/uploads\/sites\/4\/2020\/10\/Goupil-Olivier_350x350.jpg\" class=\"entry-author__image\" alt=\"Goupil-Olivier\" \/>\t\t\t\t<span class=\"entry-author__name\">Olivier Goupil<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>L\u2019industrie 4.0 marie la virtualisation digitale et les op\u00e9rations r\u00e9elles pour construire les fondements de la 4e r\u00e9volution industrielle. L\u2019enjeu pour les entreprises de l\u2019industrie manufacturi\u00e8re est de gagner en agilit\u00e9 et en pr\u00e9cision et de booster le processus de vente. Elles seront ainsi en mesure de mieux r\u00e9pondre aux nouvelles exigences de leurs clients, telles que l\u2019\u00e9conomie circulaire, la personnalisation, la tra\u00e7abilit\u00e9 ou l\u2019ajout de services \u00e0 valeurs ajout\u00e9es. Cette perspective vertigineuse repose fondamentalement sur la capacit\u00e9 des organisations \u00e0 unifier leur syst\u00e8me d\u2019information d\u2019un bout \u00e0 l\u2019autre de la cha\u00eene de valeur. En effet, c\u2019est le partage et l\u2019analyse des donn\u00e9es qui alimentent l\u2019efficacit\u00e9 de l\u2019industrie 4.0. Une collection de 6 mini-guides d\u00e9montre le potentiel d\u2019un <a href=\"https:\/\/www.sage.com\/fr-fr\/erp-logiciels\/cloud\/\" type=\"link\" id=\"https:\/\/www.sage.com\/fr-fr\/erp-logiciels\/cloud\/\">ERP Cloud <\/a>d\u00e9di\u00e9 \u00e0 l\u2019industrie pour faire entrer le futur dans chacun des principaux processus de la cha\u00eene de valeur.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-ce-premier-mini-guide-s-interesse-au-processus-de-vente\">Ce premier mini-guide s\u2019int\u00e9resse au processus de vente<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"#gate-b8e775a6-3631-4cde-814d-8aaf843a5786\">T\u00e9l\u00e9chargez votre guide gratuit &lsquo;Industrie 4.0 : connectez vos op\u00e9rations pour booster le processus de vente&rsquo;<\/a><\/div>\n<\/div>\n\n\n\n<p>Le partage des donn\u00e9es entre tous les gestionnaires de comptes est la cl\u00e9 pour harmoniser la strat\u00e9gie commerciale de l\u2019organisation. Une base clients unique permet \u00e0 tous les acteurs commerciaux de contr\u00f4ler et d\u2019ajuster les structures de prix et de remises \u00e0 l\u2019\u00e9chelle du p\u00e9rim\u00e8tre d\u2019activit\u00e9 de l\u2019entreprise.<\/p>\n\n\n\n<p>Vendez en \u00e9quipe !<\/p>\n\n\n\n<p><strong>Si vous consommez des mati\u00e8res et mettez en \u0153uvre des recettes, il y a une bonne chance pour que <a href=\"https:\/\/www.sage.com\/fr-fr\/produits\/sage-100\/entreprise-industrie\/\">Sage 100 Entreprise Industrie<\/a> puisse vous \u00eatre de quelque utilit\u00e9 ! Les 6 avantages de Sage 100 Entreprise Industrie pour<\/strong>&nbsp;<strong>booster le processus de vente :<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Construire son <a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/glossaire\/definition-qu-est-ce-qu-une-solution-erp-pgi\/\" type=\"link\" id=\"https:\/\/www.sage.com\/fr-fr\/blog\/glossaire\/definition-qu-est-ce-qu-une-solution-erp-pgi\/\">ERP <\/a>\u00e0 la carte\n<ul class=\"wp-block-list\">\n<li>La plateforme r\u00e9unit des outils efficaces de gestion commerciale, de gestion de production, de comptabilit\u00e9 et de reporting.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Anticiper ses achats\n<ul class=\"wp-block-list\">\n<li>L\u2019optimisation des ressources repose sur l\u2019analyse des mouvements de produits et sur la connexion avec le calendrier de vos principaux fournisseurs.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Unifier son syst\u00e8me d\u2019information\n<ul class=\"wp-block-list\">\n<li>La centralisation du travail de tous vos collaborateurs am\u00e9liore la coh\u00e9rence, l\u2019efficacit\u00e9 et l\u2019interop\u00e9rabilit\u00e9 de votre syst\u00e8me d\u2019information.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Ouvrir son SI \u00e0 des applications compl\u00e9mentaires\n<ul class=\"wp-block-list\">\n<li>La plateforme est ouverte \u00e0 tous les logiciels de la famille Sage 100 : Immobilisations, Moyens de Paiements, Tr\u00e9sorerie, CRM\u2026<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Piloter en mobilit\u00e9\n<ul class=\"wp-block-list\">\n<li>La plateforme int\u00e8gre des fonctions d\u2019acc\u00e8s \u00e0 distance, pour acc\u00e9l\u00e9rer le partage des informations et permettre le t\u00e9l\u00e9travail.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Le reporting automatique dans Excel\u00ae favorise la personnalisation, l\u2019organisation et le partage des informations.<\/li>\n<\/ol>\n\n\n\n<div class=\"single-cta gated-content\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Industrie 4.0 : booster le processus de vente (Tome 1)<\/h2>\n\n\t\t\t\t\t\t\t\t\t<div class=\"single-cta__description\">\n\t\t\t\t\t\t<p>Gagnez en agilit\u00e9 et en pr\u00e9cision.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-b8e775a6-3631-4cde-814d-8aaf843a5786\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>T\u00e9l\u00e9chargez gratuitement le guide<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1215\" height=\"810\" src=\"https:\/\/www.sage.com\/fr-fr\/blog\/wp-content\/uploads\/sites\/4\/2020\/12\/Industrie-4.0-booster-le-processus-de-vente-Tome-1-1215x810.jpg\" class=\"single-cta__image\" alt=\"Industrie 4.0 booster le processus de vente (Tome 1)\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/fr-fr\/blog\/wp-content\/uploads\/sites\/4\/2020\/12\/Industrie-4.0-booster-le-processus-de-vente-Tome-1-1215x810.jpg 1215w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n\n\n\n<p><strong>Pour aller plus loin sur le sujet, d&rsquo;autres articles peuvent vous int\u00e9resser :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/la-performance-pme-industrielles-guide\/\">Guide de la performance des PME industrielles<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/industrie-du-futur-aides-ameliorees\/\">Les aides pour l\u2019industrie du futur \u00e9tendues et renforc\u00e9es<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/gestion-stocks-maitriser-couts\/\">Ma\u00eetriser les co\u00fbts de sa gestion des stocks<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/industrie-4-0-optimiser-la-gestion-financiere-guide\/\">Industrie 4.0 : optimiser la gestion financi\u00e8re &#8211; Tome 2\/6 [guide]<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/rationaliser-processus-achat-industrie-guide\/\">Industrie 4.0 : rationaliser les processus d&rsquo;achat &#8211; Tome 3\/6 [guide]<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/piloter-la-chaine-logistique-industrie-guide\/\">Industrie 4.0 : piloter la cha\u00eene logistique &#8211; Tome 4\/6 [guide]<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/gerer-a-laffaire-guide\/\">Industrie 4.0 : g\u00e9rer \u00e0 l&rsquo;affaire &#8211; Tome 5\/6 [guide]<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.sage.com\/fr-fr\/blog\/simplifier-la-gestion-de-la-conformite-guide\/\">Industrie 4.0 : simplifier la gestion de la conformit\u00e9 &#8211; Tome 6\/6 [guide]<\/a><\/li>\n<\/ul>\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Inscrivez-vous \u00e0 la e-newsletter mensuelle<\/h2>\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-a947ade1-e692-455f-94ce-a275d72a9a11\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>Je m&#039;abonne<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"779\" src=\"https:\/\/www.sage.com\/fr-fr\/blog\/wp-content\/uploads\/sites\/4\/2021\/05\/spreadsheets-1024x779-1.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/fr-fr\/blog\/wp-content\/uploads\/sites\/4\/2021\/05\/spreadsheets-1024x779-1.jpg 1024w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019industrie 4.0 marie la virtualisation digitale et les op\u00e9rations r\u00e9elles pour construire les fondements de la 4e r\u00e9volution industrielle. L\u2019enjeu pour les entreprises de l\u2019industrie manufacturi\u00e8re est de gagner en agilit\u00e9 et en pr\u00e9cision et de booster le processus de vente. Elles seront ainsi en mesure de mieux r\u00e9pondre aux nouvelles exigences de leurs clients, [&hellip;]<\/p>\n","protected":false},"author":1124,"featured_media":8910,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"footnotes":""},"categories":[14,834],"tags":[79,99,224],"business_type":[9],"lilypad":[],"context":[],"industry":[24,25],"persona":[38,39,34],"imagine_tag":[446,451,714,450,861,464],"coauthors":[950],"class_list":["post-8873","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-croissance-et-strategie-clients","category-guides-et-modeles-gratuits","tag-collaboration-et-outils-collaboratifs","tag-erp","tag-ia-digitalisation","business_type-petites-et-moyennes-entreprises","industry-industrie","industry-negoce"],"sage_meta":{"region":"fr-fr","author_name":"Olivier Goupil","featured_image":"https:\/\/www.sage.com\/fr-fr\/blog\/wp-content\/uploads\/sites\/4\/2020\/12\/Industrie-4.0-booster-le-processus-de-vente-guide.jpg","imagine_tags":{"446":"Comptabilit\u00e9","451":"CRM","714":"Dirigeant de PME","450":"ERP","861":"Hub-cloud_DG","464":"Indutstrie"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice France","distributor_original_site_url":"https:\/\/www.sage.com\/fr-fr\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/posts\/8873","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/users\/1124"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/comments?post=8873"}],"version-history":[{"count":2,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/posts\/8873\/revisions"}],"predecessor-version":[{"id":28900,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/posts\/8873\/revisions\/28900"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/media\/8910"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/media?parent=8873"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/categories?post=8873"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/tags?post=8873"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/business_type?post=8873"},{"taxonomy":"lilypad","embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/lilypad?post=8873"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/context?post=8873"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/industry?post=8873"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/persona?post=8873"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/imagine_tag?post=8873"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/fr-fr\/blog\/api\/wp\/v2\/coauthors?post=8873"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}