{"id":413,"date":"2019-05-17T13:52:15","date_gmt":"2019-05-17T12:52:15","guid":{"rendered":"http:\/\/sage-new-clone.local\/fr-ma\/blog\/?p=196"},"modified":"2025-12-31T11:54:33","modified_gmt":"2025-12-31T10:54:33","slug":"business-intelligence-expertise-comptable-guide","status":"publish","type":"post","link":"https:\/\/www.sage.com\/fr-ma\/blog\/business-intelligence-expertise-comptable-guide\/","title":{"rendered":"Business Intelligence : ce que vous pouvez en tirer pour votre cabinet [guide]"},"content":{"rendered":"<header class=\"entry-header has-dark-background-color entry-header--has-illustration entry-header--has-illustration--generic\">\n\t<div class=\"container\">\n\t\t<div class=\"entry-header__row row align-center\">\n\t\t\t<div class=\"col col-lg-7 col-xlg-6 entry-header__content\">\n\t\t\t\t\t\t\t<div class=\"component component-single-header\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"entry-header__misc text--subtitle text--uppercase text--small\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.sage.com\/fr-ma\/blog\/category\/digitalisation-tendances\/\" class=\"entry-header__link\">Digitalisation &amp; Tendances<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"entry-title-wrapper\">\n\t\t\t\t\t<h1 class=\"entry-title\">\n\t\t\t\t\t\tBusiness Intelligence : ce que vous pouvez en tirer pour votre cabinet [guide]\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<p class=\"entry-header__description\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<div class=\"single-post-details container\">\n\t\t<div class=\"col\">\n\t\t\t<span class=\"posted-on \"><time class=\"entry-date published\" datetime=\"2019-05-17T13:52:15+01:00\">mai 17, 2019<\/time><\/span><span class=\"reading-time\"> min de lecture<\/span>\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"social-share-button button button--icon button--secondary js-social-share-button\"\n\t\t\tdata-share-title=\"Business Intelligence : ce que vous pouvez en tirer pour votre cabinet [guide]\"\n\t\t\tdata-share-url=\"https:\/\/www.sage.com\/fr-ma\/blog\/business-intelligence-expertise-comptable-guide\/\"\n\t\t\tdata-share-text=\"Veuillez lire cet article int\u00e9ressant\"\n\t\t>\n\t\t\t<span class=\"social-share-button__share-label\">Partager<\/span>\n\t\t\t<span class=\"social-share-button__copy-label\" hidden>Copier le lien<\/span>\n\t\t\t<span class=\"social-share-button__copy-tooltip\" aria-hidden=\"true\" hidden>Copi\u00e9<\/span>\n\t\t<\/button>\n\n\t\t\t\t<\/div>\n\t<\/div>\n<\/header>\n\n\n\n<div class=\"wp-block-post-author has-dark-background-color alignfull\">\n\t<div class=\"container\">\n\t\t<div class=\"col\">\n\t\t\t\t\t\t\t<div class=\"co-authors\">\n\t\t\t\t\t\n\t\t<div class=\"entry-author-wrapper\">\n\t\t\t<a class=\"entry-author\" href=\"https:\/\/www.sage.com\/fr-ma\/blog\/author\/brigittebillerot\/\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/www.sage.com\/fr-ma\/blog\/wp-content\/uploads\/sites\/23\/2019\/06\/Billerot-Brigitte-150x150.jpg\" class=\"entry-author__image\" alt=\"\" \/>\t\t\t\t<span class=\"entry-author__name\">Brigitte Billerot<\/span>\n\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-business-intelligence\">Business Intelligence ?<\/h2>\n\n\n\n<div class=\"has-content-area\" data-url=\"https:\/\/www.sage.com\/fr-fr\/blog\/business-intelligence-expertise-comptable-guide\/\" data-title=\"Business Intelligence : ce que vous pouvez en tirer pour votre cabinet [guide]\">\n<p>Une expression qui peut sembler n\u00e9buleuse, voire intimidante\u2026 Pourtant, derri\u00e8re ce terme anglais se cachent tout simplement les outils et les m\u00e9thodes qui permettent d\u2019analyser les informations dont vous disposez.<\/p>\n<p><strong>Objectif :<\/strong> vous aider \u00e0 optimiser vos d\u00e9cisions en les appuyant sur des \u00e9l\u00e9ments concrets, les chiffres, et donc \u00e0 am\u00e9liorer les performances de votre cabinet d\u2019expertise comptable.<\/p>\n<h2><mark class=\"highlight-and-share\">La Business Intelligence est aujourd\u2019hui incontournable<\/mark><\/h2>\n<p>Le march\u00e9 de la Business Intelligence repr\u00e9sente un volume de 16,9 milliards de dollars en 2016 selon le cabinet d\u2019\u00e9tudes Gartner. En croissance de 5,2 % par rapport \u00e0 2015, il devrait progresser encore de 24,5 % entre 2017 et 2020, o\u00f9 il fr\u00f4lerait les 23 milliards.<br>\nSelon IDG, les investissements dans les initiatives data ont principalement deux objectifs actuellement : am\u00e9liorer les relations avec les clients (55 %), et focaliser les entreprises sur les donn\u00e9es (53 %).<br>\n78 % des entreprises reconnaissent que la collecte et l\u2019analyse des Big Data ont le potentiel de changer fondamentalement leurs activit\u00e9s d\u2019ici un \u00e0 trois ans.<\/p>\n<\/div>\n\n\n<div class=\"single-cta\">\n\t<div class=\"single-cta__positioner\">\n\t\t<div class=\"single-cta__wrapper has-dark-background-color\">\n\t\t\t<div class=\"single-cta__content\">\n\t\t\t\t\t\t\t\t<h2 class=\"single-cta__title h3\">Abonnez-vous \u00e0 la newsletter Sage Advice et recevez, directement dans votre bo\u00eete email, nos tous derniers conseils.<\/h2>\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"#gate-d40c4109-9f94-4698-b25d-78127a854343\"\n\t\t\t\t\t\tclass=\"single-cta__button button button--primary\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>S&#039;abonner<\/a>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<img decoding=\"async\" width=\"1064\" height=\"810\" src=\"https:\/\/www.sage.com\/fr-ma\/blog\/wp-content\/uploads\/sites\/23\/2019\/05\/GettyImages-683807936_super-1064x810.jpg\" class=\"single-cta__image\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.sage.com\/fr-ma\/blog\/wp-content\/uploads\/sites\/23\/2019\/05\/GettyImages-683807936_super-1064x810.jpg 1064w\" sizes=\"auto, (min-width: 48em) 33vw, 100vw\" \/>\t\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Business Intelligence ? Une expression qui peut sembler n\u00e9buleuse, voire intimidante\u2026 Pourtant, derri\u00e8re ce terme anglais se cachent tout simplement les outils et les m\u00e9thodes qui permettent d\u2019analyser les informations dont vous disposez. Objectif : vous aider \u00e0 optimiser vos d\u00e9cisions en les appuyant sur des \u00e9l\u00e9ments concrets, les chiffres, et donc \u00e0 am\u00e9liorer les [&hellip;]<\/p>\n","protected":false},"author":1904,"featured_media":341,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sage_video":false,"post_featured_image_hide":false,"footnotes":""},"categories":[158],"tags":[120],"business_type":[16],"context":[],"industry":[],"persona":[21,22,23,24,25,26,27],"imagine_tag":[183,191,163],"coauthors":[429],"class_list":["post-413","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digitalisation-tendances","tag-expert-comptable","business_type-expertise-comptable"],"sage_meta":{"region":"fr-ma","author_name":"Brigitte Billerot","featured_image":"https:\/\/www.sage.com\/fr-ma\/blog\/wp-content\/uploads\/sites\/23\/2019\/05\/GettyImages-521136693.jpg","imagine_tags":{"183":"Actualit\u00e9s","191":"Expertise comptable","163":"Experts-Comptables"}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Sage Advice Maroc","distributor_original_site_url":"https:\/\/www.sage.com\/fr-ma\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/posts\/413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/users\/1904"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/comments?post=413"}],"version-history":[{"count":0,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/posts\/413\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/media\/341"}],"wp:attachment":[{"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/media?parent=413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/categories?post=413"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/tags?post=413"},{"taxonomy":"business_type","embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/business_type?post=413"},{"taxonomy":"context","embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/context?post=413"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/industry?post=413"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/persona?post=413"},{"taxonomy":"imagine_tag","embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/imagine_tag?post=413"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.sage.com\/fr-ma\/blog\/api\/wp\/v2\/coauthors?post=413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}