This year’s research explores how consumer brands are navigating another year of volatility, including what’s separating those that adapt quickly from those that remain reactive. Inside the 2026 report, you’ll learn:

• What’s really driving confidence in disruption response, and where hesitation still shows up
• How supplier diversification and near-shoring are evolving, and where execution tends to break down
• Where visibility gaps still exist and why some risks go unnoticed until it’s too late
• What’s holding AI adoption back and what needs to be in place before it can deliver value
• Why efficiency has become a universal priority, even for high-performing brands

Download the report to see how your brand’s operational model compares to others and uncover how small shifts can make a meaningful difference in 2026.