Like many of our customers, we began as a start-up business. Our founder David Goldman wanted to automate the print estimating and basic accounting process in his own business. He worked with a team of Newcastle University students to develop software to manage this more efficiently.
David realised that other companies could also benefit from this and formed Sage in 1981 to begin selling the software.
As desktop PCs became widespread, so the Sage range grew and our business went from strength to strength.
We floated on the London Stock Exchange in 1989 and in 1999 we entered the FTSE 100 where we still remain.
We understand our customers’ needs and the challenges they face. Like them, Sage has innovation and entrepreneurial spirit at heart. Today we have millions of customers and circa 13,000 employees across 23 countries, including UK and Ireland, mainland Europe, North America, South Africa, Australia, Asia and Brazil.
| 1981 | Sage founded in Newcastle-upon-Tyne |
| 1989 | Listed on the London Stock Exchange |
| 1991 | Sage enters the US market |
| 1992 | Sage enters the French market |
| 1999 | Sage enters the Portuguese and Swiss markets |
| Becomes part of the FTSE 100 | |
| 2000 | Reached 2 million customers worldwide |
| 2003 | Enters 7 new markets |
| 2005 | Enters the Polish market |
| 2007 | Surpassed 5 million customers worldwide |
| 2009 | Surpassed 6 million customers worldwide |
| 2012 | Enters the Brazilian market |
| Donald Brydon becomes chairman | |
| 2015 | Sage transforms the future of business payments with Salary and Supplier Payments |
| 2017 | Sage announces strategic partnership with Fairsail |
| Sage announces the acquisition of Intacct | |
| Sage introduces Sage Business Cloud | |
| 2018 | Appointment of Steve Hare as group chief executive officer |
| 2019 | Sage awarded Business Superbrand status for 2019 |
| Acquisition of AutoEntry |
|
| Acquisition of CakeHR, now SageHR |
|
| Launch of Sage Intacct in UK & Australia |
|
| 2020 |
Launch of Sage Intacct in South Africa |
| Sage announces minority investment in Brightpearl |
|
| 2021 | Sage announces minority investment in Countingup |
| Sage acquires Task Sheriff |
|
| Sage announces partnership with Tide |
|
| Sage acquires Brightpearl | |
| 2022 | Sage acquires Futrli |
| Sage expands partnership with Microsoft | |
| Sage acquires Lockstep | |
| Sage acquires Spherics | |
| 2023 | Sage acquires Corecon |
| Sage acquires BidMatrix | |
| Launch of Sage Intacct in France | |
| Sage Intacct Payroll expands into Canada | |
| Integration between Sage Intacct, Sage Payroll and Sage HR in South Africa | |
| Sage introduces Sage Active in continental Europe | |
| 2024 | Launch of Sage Copilot, Sage's first generative AI-powered assistant |
| Sage acquires Infineo | |
| Sage acquires Anyvl | |
| Sage acquires ForceManager |
