Sage drives business visibility with the latest version of Sage CRM

Sage, one of the world’s leading suppliers of business management software and services, has unveiled the latest version of its award-winning global CRM solution, Sage CRM 7.3. Designed to meet the needs of small and medium businesses, the latest version offers an insightful and compelling CRM solution for small and medium sized companies looking to accelerate sales performance and drive sales productivity.

With a suite of new business accelerators for sales, added business insight, a contemporary user experience, and an enhanced mobile and email marketing solution, Sage CRM 7.3 addresses the key business challenges faced by busy sales organisations every day.

"Here at Sage we are passionate about delivering solutions that are designed to make our customers lives easier so they can focus their attention on growing their business and driving sales,” said Florent Pannequin, Head of Sales, Sage MME. “Sage CRM 7.3 addresses these key challenges including growth, visibility and productivity by offering added business insight and a contemporary user experience so customers can gain a complete view of how their sales are performing against targets and know where their business stands at all times.”

Sage CRM 7.3 offers customers a host of exciting new features and enhancements as well as a contemporary user experience and intuitive design. The new features include:

• Business Accelerators for Sales that offer comprehensive sales-oriented data and insight, built-in alerts, sales workflows, dashboards, new sales performance charts and KPIs enabling better insight for actionable decision making.
• A new UI theme offers customers a fresh, contemporary look and feel with a new navigation delivering an enhanced user experience.
• New reports and dashboards that provide at-a-glance insight into business performance through KPIs, comparisons and emerging trends.
• A new email marketing integration with MailChimp that enables customers to easily send email marketing campaigns and track their results.
• A new optimised mobile UI experience ensures customers can stay in touch with their key CRM information, from anywhere.
• A new and updated Sage CRM for iPhone app offers a brand new look and feel with exciting new enhancements including the ability to access and update important information, even when out of coverage.
• A brand new Sage CRM sales app for Android

CommLink, a UK inbound call centre providing 24 x 7 support to businesses throughout the UK and in the US use Sage CRM for itself and its sister company TakeMyCalls.co.uk to manage all of its client communications, operational requests, and marketing.

Mike Burkinshaw, Managing Director with Commlink is eager to get started with Sage CRM 7.3 and in particular the new MailChimp integration. He says, “The new MailChimp integration will give us a real competitive advantage and substantially increase our marketing capabilities, making it much easier to send targeted communications to our customers. It will not only help with regular customer communications but will also allow us to collect valuable feedback from our customers.”

He added, “The updated look-and-feel provides a much more intuitive interface and our users will love it.”

About Sage CRM
Sage CRM caters to more than 15,000 small and medium sized companies in 70 countries, managing their critical sales, marketing and customer service activities every day. It is used by enterprising, growing companies seeking new ways to interact with customers, leverage the power of social media and take advantage of the latest mobile developments to further grow their business. When combined with Sage ERP, our customers enjoy better business insight, increased efficiencies and productivity, and gain a single, customer-centric view across their entire business. So whether you’re just starting out or have already grown to several hundred employees, Sage CRM can help accelerate your business success.