Our sustainability journey has informed how we show up for SMBs, from helping them get started with carbon accounting, to making their voices heard by policymakers and regulators. We know that taking action starts with us, but the impact we create spreads beyond us. We call this the The Multiplier Effect.
In 2023, we evolved the Sustainability and Society strategy to reflect the outcomes of our recent materiality assessment, and our transition from commitment to action. Our updated strategy has three key pillars—Protect the Planet, Tech for Good, and Human by Design—all underpinned by Sustainability by Design, which is about integrating sustainability deep into our business and operations. Each of the pillars is supported by clear priorities and a robust action plan.