Being awarded number 1 in customer satisfaction in mid-market accounting software year after year by G2 wasn’t our main goal. It’s a side effect of our commitment to making sure our customer’s finance teams thrive. We want them to have the visibility, information, and time they need to be strategic partners in business growth, while remaining steadfast custodians protecting the company against risk. We believe that being named a Visionary by Gartner was a natural result of how we address customer needs—looking ahead to future-proof against changes in regulations, technology, and processes. Our customers want a best-in-class solution that aligns with where they’re going, so we anticipate and deliver on those needs. Being the only preferred solution of the AICPA resulted from our dedication to tackling complex accounting issues, while maintaining an intuitive, user-friendly interface.