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Ripple Marketing makes waves with Sage Accounting

Ripple Marketing - Ireland

Dublin-based marketing consultancy transforms quoting and invoicing with streamlined processes and built-in automation from Sage software 

Messy contract management

As Ripple Marketing embarked on a merger with another creative agency, it needed a way of bringing consistency to its manual means of working – such as creating client quotes and sending invoices – as well as streamlining processes. Without a finance team, invoicing is handled by Ripple Marketing’s various teams, and it was essential that a uniform approach to quoting and billing was introduced.

It was increasingly hard for account managers and directors to see what had been quoted previously for a specific client. Something had to change.

Edwina Carey
Director, Ripple Marketing

Smooth quoting and chasing outstanding invoices

Sage Accounting has given Ripple Marketing the ability to automate laborious time-consuming manual tasks and raised the company’s professionalism with smart quotes and estimates that are sent digitally. Everything is stored in the cloud so the whole team can easily access what they need. It’s also helping the business better manage outstanding client invoices. 

In terms of getting payment from clients, it’s really easy with Sage to be able to see what’s overdue and what’s owed, which as a small business is hugely important.

Edwina Carey
Director, Ripple Marketing

A platform for growth

Better visibility of cashflow and accurate data has improved Ripple Marketing’s forecasting and planning, while the actual people-hours saved a week equate to 15 across the team, freeing them up to do more ideation and creative work for clients. Ultimately, Sage has given Ripple Marketing huge consistency in its processes and helped support its growth. 
 

Sage Accounting has made it as seamless as possible for us to merge and set us up nicely for further growth.

Edwina Carey
Director, Ripple Marketing