Today’s nonprofits are seeking ways to produce and demonstrate successful outcomes, amid increasing demand for transparency and accountability. If you report solely financial-based metrics, your potential funders won’t know whether you are successful in your mission and in meeting your stated goals. To meet these criteria, nonprofits are embracing outcome metrics to measure and report their performance.
The importance of outcome metrics can be seen from a variety of perspectives and functions within the organization, including funding, accountability, and stewardship. They not only show funders and constituents how your organization is performing, but they also help pave the way for sustainable growth and greater efficiency. Your efforts to track outcome metrics will encourage accountability while building your credibility and reputation.
Download this eBook to learn more about outcome metrics and how to define the key metrics that best measure what is important to your mission.