Chief Marketing Officer
Cath Keers joined the Sage Board on July 1, 2017, as an independent non-executive director and then served as a non-independent non-executive director from April 2020 to June 2020.
Cath was subsequently appointed as chief marketing officer and is responsible for the global strategy and governance across all of Sage’s marketing – including brand, communications, events, digital channels and marketing operations. She previously held several senior executive roles at BT Group, O2, and as chair of Tesco Mobile.
Cath’s non-executive experience includes advisory roles at TalkTalk, Bupa, Funding Circle Holdings plc and smaller companies including Ustwo and Trusted House Sitters.